Post job

Market development specialist vs business development specialist

The differences between market development specialists and business development specialists can be seen in a few details. Each job has different responsibilities and duties. Additionally, a market development specialist has an average salary of $58,991, which is higher than the $57,410 average annual salary of a business development specialist.

The top three skills for a market development specialist include market development, healthcare and heart failure. The most important skills for a business development specialist are work ethic, CRM, and customer service.

Market development specialist vs business development specialist overview

Market Development SpecialistBusiness Development Specialist
Yearly salary$58,991$57,410
Hourly rate$28.36$27.60
Growth rate19%10%
Number of jobs82,421182,116
Job satisfaction--
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 73%
Average age3744
Years of experience6-

What does a market development specialist do?

A market development specialist works on different marketing programs and projects to secure sales and premium goals. They develop and execute training strategies and programs, perform market research and analyses to find business opportunities, study the consumers and competitors, and create sales pitches ideal for field operations. They may also reach out directly to clients by calls, emails, or appointments, offer products and services, and establish positive relationships through efficient services. Additionally, a market development specialist oversees every marketing project's progress, producing reports for managers regularly.

What does a business development specialist do?

A business development specialist is an expert who determines opportunities for marketing strategy optimization and business growth. The specialists perform business process and financial analysis, effective network creation, and business plan implementation. Being a good business development specialist requires knowledge and experience in managing a business. The skillset for the position includes a strong command in English, information technology, attention to detail, and written and verbal communication.

Market development specialist vs business development specialist salary

Market development specialists and business development specialists have different pay scales, as shown below.

Market Development SpecialistBusiness Development Specialist
Average salary$58,991$57,410
Salary rangeBetween $39,000 And $87,000Between $38,000 And $85,000
Highest paying CityWilmington, DEJersey City, NJ
Highest paying stateDelawareWisconsin
Best paying companyAmazonCorsair
Best paying industryFinanceFinance

Differences between market development specialist and business development specialist education

There are a few differences between a market development specialist and a business development specialist in terms of educational background:

Market Development SpecialistBusiness Development Specialist
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaWestern Carolina University

Market development specialist vs business development specialist demographics

Here are the differences between market development specialists' and business development specialists' demographics:

Market Development SpecialistBusiness Development Specialist
Average age3744
Gender ratioMale, 59.6% Female, 40.4%Male, 50.7% Female, 49.3%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.6% White, 67.6% American Indian and Alaska Native, 0.1%Black or African American, 6.4% Unknown, 4.6% Hispanic or Latino, 9.4% Asian, 8.8% White, 70.4% American Indian and Alaska Native, 0.4%
LGBT Percentage10%11%

Differences between market development specialist and business development specialist duties and responsibilities

Market development specialist example responsibilities.

  • Manage all negotiations of catalog advertising for reseller channel, including proofing and approving placement of ads.
  • Conduct keyword research and selection for pay-per-click campaigns and SEO projects.
  • Provide ongoing support of all SEO initiatives including reporting, analysis and optimization recommendations.
  • Maximize equipment productivity by ensuring proper placement and usage by developing working relationship with suppliers, distributors and their sales force.
  • Strengthen cross-selling opportunities by cultivating, building, and maintaining relationships with clients across different business channels.

Business development specialist example responsibilities.

  • Utilize a number of sales tools such as SalesForce to manage pipeline.
  • Develop and manage all SEO, SEM, and all social media platforms and authore all content.
  • Manage and coordinate a successful implementation of a cloud-base ERP system.
  • Manage logistics, control engineering and design, order placement, vendor relationships, customer utilization and technology.
  • Take inbound and make some outbound calls as necessary to assist customers with billing, account information and troubleshoot technical issues.
  • Experience connecting databases in SQL with the software application.
  • Show more

Market development specialist vs business development specialist skills

Common market development specialist skills
  • Market Development, 21%
  • Healthcare, 15%
  • Heart Failure, 8%
  • Sales Growth, 7%
  • Trade Shows, 6%
  • Customer Events, 4%
Common business development specialist skills
  • Work Ethic, 10%
  • CRM, 9%
  • Customer Service, 7%
  • Healthcare, 6%
  • Sales Process, 4%
  • Salesforce, 4%

Browse business and financial jobs