Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between marketing communications writers and writers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a marketing communications writer, becoming a writer takes usually requires 2-4 years. Additionally, a marketing communications writer has an average salary of $70,481, which is higher than the $66,143 average annual salary of a writer.
The top three skills for a marketing communications writer include marketing campaigns, CRM and web content. The most important skills for a writer are work ethic, customer service, and web content.
| Marketing Communications Writer | Writer | |
| Yearly salary | $70,481 | $66,143 |
| Hourly rate | $33.89 | $31.80 |
| Growth rate | 4% | 4% |
| Number of jobs | 99,978 | 13,931 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 74% |
| Average age | 42 | 42 |
| Years of experience | 2 | 4 |
A marketing communications writer is primarily responsible for developing, creating, and editing content for different marketing purposes, such as social media, newsletters, advertisements, and other public communications projects. Most of the tasks are time-sensitive and require coordination with various marketing and communications teams to ensure accuracy and consistency. Furthermore, as a communications writer, it is essential to have an in-depth understanding of the marketing conditions and trends, and a firm grasp of the company's vision, mission, policies, and regulations.
A writer can have different responsibilities depending on which industry or line of work they are involved. There are writers assigned in a corporate setting, some in journalism, while there are also writers in the entertainment Industry. Although they focus on varying types of writing, they all function to inform. Among the typical duties of writers involve producing content within allotted time or deadline, gather information and verify to ensure accuracy, proofread, and undergo review and revisions.
Marketing communications writers and writers have different pay scales, as shown below.
| Marketing Communications Writer | Writer | |
| Average salary | $70,481 | $66,143 |
| Salary range | Between $43,000 And $113,000 | Between $40,000 And $107,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Washington | Massachusetts |
| Best paying company | Arrow Electronics | Apple |
| Best paying industry | Finance | - |
There are a few differences between a marketing communications writer and a writer in terms of educational background:
| Marketing Communications Writer | Writer | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 74% |
| Most common major | Communication | English |
| Most common college | University of Pennsylvania | Massachusetts Institute of Technology |
Here are the differences between marketing communications writers' and writers' demographics:
| Marketing Communications Writer | Writer | |
| Average age | 42 | 42 |
| Gender ratio | Male, 34.6% Female, 65.4% | Male, 46.2% Female, 53.8% |
| Race ratio | Black or African American, 6.1% Unknown, 5.6% Hispanic or Latino, 7.8% Asian, 5.0% White, 75.1% American Indian and Alaska Native, 0.4% | Black or African American, 6.1% Unknown, 5.6% Hispanic or Latino, 7.8% Asian, 5.0% White, 75.1% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 16% | 16% |