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The differences between media consultants and media relations assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media consultant and a media relations assistant. Additionally, a media consultant has an average salary of $53,443, which is higher than the $45,450 average annual salary of a media relations assistant.
The top three skills for a media consultant include website development, facebook and twitter. The most important skills for a media relations assistant are press releases, athletics website, and press conferences.
| Media Consultant | Media Relations Assistant | |
| Yearly salary | $53,443 | $45,450 |
| Hourly rate | $25.69 | $21.85 |
| Growth rate | 8% | 8% |
| Number of jobs | 28,768 | 23,773 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 80% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A media consultant is responsible for coordinating with different people and groups to boost brand awareness and promote the brand image to the public through media communication. Media consultants work closely with the marketing or public relations team to conduct press releases, develop media campaigns, and advise executives with their speech during interviews and other related public appearances. They may also handle social media platforms, analyzing the current trends to meet the public's demands and interests.
A media relations assistant is an entry-level media and public relation professional. They offer administrative support to a public relations department within an organization. They perform a number of tasks such as researching relevant trends and data that help with the company's PR campaign, helping create marketing materials, maintaining relationships with existing clients, and working to find new clients. They also have to keep accurate correspondence records and monitor social media accounts.
Media consultants and media relations assistants have different pay scales, as shown below.
| Media Consultant | Media Relations Assistant | |
| Average salary | $53,443 | $45,450 |
| Salary range | Between $32,000 And $89,000 | Between $32,000 And $62,000 |
| Highest paying City | Washington, DC | - |
| Highest paying state | Washington | - |
| Best paying company | iHeartMedia | - |
| Best paying industry | - | - |
There are a few differences between a media consultant and a media relations assistant in terms of educational background:
| Media Consultant | Media Relations Assistant | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 80% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between media consultants' and media relations assistants' demographics:
| Media Consultant | Media Relations Assistant | |
| Average age | 42 | 42 |
| Gender ratio | Male, 50.3% Female, 49.7% | Male, 41.8% Female, 58.2% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |