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The differences between media consultants and social media editors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media consultant and a social media editor. Additionally, a social media editor has an average salary of $53,943, which is higher than the $53,443 average annual salary of a media consultant.
The top three skills for a media consultant include website development, facebook and twitter. The most important skills for a social media editor are instagram, facebook, and twitter.
| Media Consultant | Social Media Editor | |
| Yearly salary | $53,443 | $53,943 |
| Hourly rate | $25.69 | $25.93 |
| Growth rate | 8% | -5% |
| Number of jobs | 28,768 | 37,769 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Average age | 42 | 44 |
| Years of experience | 4 | 4 |
A media consultant is responsible for coordinating with different people and groups to boost brand awareness and promote the brand image to the public through media communication. Media consultants work closely with the marketing or public relations team to conduct press releases, develop media campaigns, and advise executives with their speech during interviews and other related public appearances. They may also handle social media platforms, analyzing the current trends to meet the public's demands and interests.
A social media editor is in charge of handling and maintaining the social media platforms of a company or brand, ensuring to produce and develop engaging content for a target audience. Their responsibilities often revolve around editing relevant content for posting, engaging with clients professionally and promptly, and addressing issues and concerns, resolving them according to a set of given responses. One must also coordinate with graphic designers and other writers, devise strategies to identify marketing opportunities, develop online campaigns, and keep abreast of the latest trends.
Media consultants and social media editors have different pay scales, as shown below.
| Media Consultant | Social Media Editor | |
| Average salary | $53,443 | $53,943 |
| Salary range | Between $32,000 And $89,000 | Between $40,000 And $72,000 |
| Highest paying City | Washington, DC | Stamford, CT |
| Highest paying state | Washington | Hawaii |
| Best paying company | iHeartMedia | RE/MAX Realty One |
| Best paying industry | - | Technology |
There are a few differences between a media consultant and a social media editor in terms of educational background:
| Media Consultant | Social Media Editor | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Stanford University |
Here are the differences between media consultants' and social media editors' demographics:
| Media Consultant | Social Media Editor | |
| Average age | 42 | 44 |
| Gender ratio | Male, 50.3% Female, 49.7% | Male, 41.2% Female, 58.8% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% | Black or African American, 3.5% Unknown, 4.5% Hispanic or Latino, 7.8% Asian, 7.0% White, 76.9% American Indian and Alaska Native, 0.3% |
| LGBT Percentage | 12% | 12% |