Media sales associate vs advertising account executive

Differences between media sales associate and advertising account executive duties and responsibilities

Media sales associate example responsibilities.

• Make sales calls to potential new clients and manage clients' social media pages such as facebook and twitter
• Reach minimum requirement in sales every month, run social media accounts, and develop and manage online marketing campaigns
• Create content and advertising for different social mediaplatforms like Facebook and Instagram.
• Enhance the Facebook appeal by posting daily content.
• Create Instagram for shop, frequently post updates, and promotions.
• Assist in territory management by organizing sales meetings via geographic location or product compatibility.
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Advertising account executive example responsibilities.

• Manage RFP responses for CPG and healthcare campaigns across various publishers (i.e.
• Manage the everyday activities of a team of 20- 30 account managers, paid search strategist and SEO specialists.
• Generate leads using a variety of sources, including the Internet, corporate CRM, industry publications and company publication library.
• Manage copywriting and spot production scheduling
• Manage and grow existing account list through maintaining agency relationships, increase ROI, and campaign optimization recommendations.
• Manage day-to-day activity of client relate projects including IP voice, MPLS infrastructures and CPE implementations in a deadline-orient high-pressure environment.
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