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The differences between outside sales representatives and marketing/sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an outside sales representative and a marketing/sales representative. Additionally, a marketing/sales representative has an average salary of $62,917, which is higher than the $60,443 average annual salary of an outside sales representative.
The top three skills for an outside sales representative include customer service, work ethic and sales process. The most important skills for a marketing/sales representative are customer relations, business relationships, and sales rep.
| Outside Sales Representative | Marketing/Sales Representative | |
| Yearly salary | $60,443 | $62,917 |
| Hourly rate | $29.06 | $30.25 |
| Growth rate | 4% | 4% |
| Number of jobs | 218,034 | 274,768 |
| Job satisfaction | 4.5 | - |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 66% |
| Average age | 47 | 47 |
| Years of experience | 4 | 4 |
An Outside Sales Representative specializes in customer service and relations, focusing on reaching sales targets through selling and networking with clients. Among the duties revolve around reaching out to customers through calls, email, or even arranging appointments, monitoring and keeping an organized record of sales, communicating with managers or supervisors, adhering to the company's policies and regulations, and keeping extensive knowledge about the brand and the trends. Besides building rapport with customers, it is also essential for an Outside Sales Representative to be proactive and create strategies to help meet the sales target.
The job of marketing/sales representatives is to pitch a company's products and services to potential customers. They work to drive brand awareness through face-to-face consumer interaction. They are often considered as a liaison between sellers and buyers, providing information about products and services. They promote human relationships through marketing collateral distribution and communication. Other responsibilities include planning and implementing marketing campaigns, maintaining good relationships with vendors and venues, and promoting business expansion opportunities. This role requires a bachelor's degree in business administration, communications and marketing experience, excellent communication skills, and time management skills.
Outside sales representatives and marketing/sales representatives have different pay scales, as shown below.
| Outside Sales Representative | Marketing/Sales Representative | |
| Average salary | $60,443 | $62,917 |
| Salary range | Between $41,000 And $87,000 | Between $42,000 And $92,000 |
| Highest paying City | Minneapolis, MN | Seattle, WA |
| Highest paying state | New Jersey | New Hampshire |
| Best paying company | Microsoft | Bosch USA |
| Best paying industry | Manufacturing | Finance |
There are a few differences between an outside sales representative and a marketing/sales representative in terms of educational background:
| Outside Sales Representative | Marketing/Sales Representative | |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 66% |
| Most common major | Business | Business |
| Most common college | SUNY College of Technology at Alfred | University of Pennsylvania |
Here are the differences between outside sales representatives' and marketing/sales representatives' demographics:
| Outside Sales Representative | Marketing/Sales Representative | |
| Average age | 47 | 47 |
| Gender ratio | Male, 71.5% Female, 28.5% | Male, 53.1% Female, 46.9% |
| Race ratio | Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.4% Asian, 5.2% White, 72.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 6% | 6% |