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Regional marketing specialist vs marketing & sales specialist

The differences between regional marketing specialists and marketing & sales specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a regional marketing specialist and a marketing & sales specialist. Additionally, a marketing & sales specialist has an average salary of $54,214, which is higher than the $46,291 average annual salary of a regional marketing specialist.

The top three skills for a regional marketing specialist include powerpoint, technical assistance and life insurance. The most important skills for a marketing & sales specialist are customer service, digital marketing, and ROI.

Regional marketing specialist vs marketing & sales specialist overview

Regional Marketing SpecialistMarketing & Sales Specialist
Yearly salary$46,291$54,214
Hourly rate$22.26$26.06
Growth rate19%19%
Number of jobs115,805209,292
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 75%
Average age3737
Years of experience66

What does a regional marketing specialist do?

Regional Marketing Specialists handle the marketing needs of the company. They create marketing campaigns, set the company branding, and strategize marketing content. Regional marketing specialists are roles that are usually available in companies that operate in various areas or territories. As such, these companies divide their business operations into different regions so that their services and other operations-related activities are specialized. In line with this, Regional Marketing Specialists cater to the marketing needs of the company in the specific region they are assigned to. They have an in-depth understanding of the target market in the region. With this, they can create marketing campaigns that would appeal to the market.

What does a marketing & sales specialist do?

A marketing/sales specialist is responsible for analyzing the effectiveness of marketing campaigns and promotional strategies, evaluating market data trends to identify business opportunities for revenue resources and profitability. Marketing/sales specialists conduct surveys on various social media platforms and other communication mediums to determine consumer demands and public interests. They also coordinate with the senior management to develop efficient program management systems and execute deliverables with the highest customer satisfaction. A marketing/sales specialist meets with potential clients, negotiates contracts, and addresses their inquiries, concerns, and special requests.

Regional marketing specialist vs marketing & sales specialist salary

Regional marketing specialists and marketing & sales specialists have different pay scales, as shown below.

Regional Marketing SpecialistMarketing & Sales Specialist
Average salary$46,291$54,214
Salary rangeBetween $31,000 And $68,000Between $37,000 And $78,000
Highest paying CitySan Francisco, CARenton, WA
Highest paying stateWashingtonWashington
Best paying companyVenableMcKinsey & Company Inc
Best paying industryFinanceTelecommunication

Differences between regional marketing specialist and marketing & sales specialist education

There are a few differences between a regional marketing specialist and a marketing & sales specialist in terms of educational background:

Regional Marketing SpecialistMarketing & Sales Specialist
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Regional marketing specialist vs marketing & sales specialist demographics

Here are the differences between regional marketing specialists' and marketing & sales specialists' demographics:

Regional Marketing SpecialistMarketing & Sales Specialist
Average age3737
Gender ratioMale, 48.8% Female, 51.2%Male, 43.7% Female, 56.3%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.6% White, 67.6% American Indian and Alaska Native, 0.1%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 10.8% White, 66.2% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between regional marketing specialist and marketing & sales specialist duties and responsibilities

Regional marketing specialist example responsibilities.

  • Develop and execute CRM programs to generate new leads and promote conversion of leads to sales.
  • Manage Intranet and Internet web content and functionality enhancements.
  • Maintain and update local area of social networking sites - facebook, LinkedIN, and twitter.
  • Improve SalesForce data integrity by creating a user guide and include quick reference sheets.
  • Increase SEO through blog management and use of keywords.
  • Leverage CRM for developing email lists for event campaigns and tracking sales opportunities.
  • Show more

Marketing & sales specialist example responsibilities.

  • Perform weekly review and update of lead list against opportunities manage in Salesforce.com.
  • Monitor Facebook sites for prompt responses to postings.
  • Initiate SEO, SEM, plus make media and location choices.
  • Plan sales strategy by analyzing ROI for marketing, telemarketing, and lead generation.
  • Assist in all phases of PowerTrain divisions' sales effort such as budgeting, reporting, sales communication and CRM.
  • Provide data analysis in support of commercial operations CRM.
  • Show more

Regional marketing specialist vs marketing & sales specialist skills

Common regional marketing specialist skills
  • PowerPoint, 19%
  • Technical Assistance, 10%
  • Life Insurance, 7%
  • IV, 6%
  • Marketing Campaigns, 5%
  • Digital Marketing, 4%
Common marketing & sales specialist skills
  • Customer Service, 16%
  • Digital Marketing, 9%
  • ROI, 7%
  • Product Line, 5%
  • Brand Awareness, 5%
  • PowerPoint, 4%

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