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Regional marketing specialist vs research specialist

The differences between regional marketing specialists and research specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a regional marketing specialist and a research specialist. Additionally, a research specialist has an average salary of $52,662, which is higher than the $46,291 average annual salary of a regional marketing specialist.

The top three skills for a regional marketing specialist include powerpoint, technical assistance and life insurance. The most important skills for a research specialist are data collection, patients, and research projects.

Regional marketing specialist vs research specialist overview

Regional Marketing SpecialistResearch Specialist
Yearly salary$46,291$52,662
Hourly rate$22.26$25.32
Growth rate19%19%
Number of jobs115,80579,341
Job satisfaction-4
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 61%
Average age3737
Years of experience66

What does a regional marketing specialist do?

Regional Marketing Specialists handle the marketing needs of the company. They create marketing campaigns, set the company branding, and strategize marketing content. Regional marketing specialists are roles that are usually available in companies that operate in various areas or territories. As such, these companies divide their business operations into different regions so that their services and other operations-related activities are specialized. In line with this, Regional Marketing Specialists cater to the marketing needs of the company in the specific region they are assigned to. They have an in-depth understanding of the target market in the region. With this, they can create marketing campaigns that would appeal to the market.

What does a research specialist do?

In a laboratory setting, a research specialist's responsibilities primarily revolve around conducting thorough research and analysis, producing extensive detailed reports, reviewing results, and coordinating with senior researchers and other laboratory personnel to ensure the accuracy of results. Furthermore, a research specialist may contribute their expertise to other publications and articles, train or supervise new researchers, and implement all laboratory guidelines and safety regulations at all times.

Regional marketing specialist vs research specialist salary

Regional marketing specialists and research specialists have different pay scales, as shown below.

Regional Marketing SpecialistResearch Specialist
Average salary$46,291$52,662
Salary rangeBetween $31,000 And $68,000Between $35,000 And $77,000
Highest paying CitySan Francisco, CASeattle, WA
Highest paying stateWashingtonWashington
Best paying companyVenableNovartis
Best paying industryFinanceTechnology

Differences between regional marketing specialist and research specialist education

There are a few differences between a regional marketing specialist and a research specialist in terms of educational background:

Regional Marketing SpecialistResearch Specialist
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 61%
Most common majorBusinessBiology
Most common collegeUniversity of GeorgiaUniversity of Georgia

Regional marketing specialist vs research specialist demographics

Here are the differences between regional marketing specialists' and research specialists' demographics:

Regional Marketing SpecialistResearch Specialist
Average age3737
Gender ratioMale, 48.8% Female, 51.2%Male, 38.0% Female, 62.0%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.6% White, 67.6% American Indian and Alaska Native, 0.1%Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.1% White, 65.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between regional marketing specialist and research specialist duties and responsibilities

Regional marketing specialist example responsibilities.

  • Develop and execute CRM programs to generate new leads and promote conversion of leads to sales.
  • Manage Intranet and Internet web content and functionality enhancements.
  • Maintain and update local area of social networking sites - facebook, LinkedIN, and twitter.
  • Improve SalesForce data integrity by creating a user guide and include quick reference sheets.
  • Increase SEO through blog management and use of keywords.
  • Leverage CRM for developing email lists for event campaigns and tracking sales opportunities.
  • Show more

Research specialist example responsibilities.

  • Manage both GLP and non-GLP studies that are contracted to CROs.
  • Create weekly presentations using Microsoft PowerPoint and manage monthly board meetings.
  • Manage social media publications to spread awareness and notifications on Facebook.
  • Assist in surgical procedures on both rabbits and rats to obtain tissue specimens for RNA isolation for subsequent RT-PCR
  • Perform and supervise applied bench scale and pilot scale process research on extraction, distillation, and reaction processes.
  • Perform the timely and accurate execution of CESG protocols, procedures and results within the cloning and crystallography teams.
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Regional marketing specialist vs research specialist skills

Common regional marketing specialist skills
  • PowerPoint, 19%
  • Technical Assistance, 10%
  • Life Insurance, 7%
  • IV, 6%
  • Marketing Campaigns, 5%
  • Digital Marketing, 4%
Common research specialist skills
  • Data Collection, 7%
  • Patients, 7%
  • Research Projects, 7%
  • Data Analysis, 5%
  • Molecular Biology, 5%
  • Cell Culture, 4%

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