Post job

Research team leader vs marketing coordinator

The differences between research team leaders and marketing coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a research team leader and a marketing coordinator. Additionally, a research team leader has an average salary of $100,872, which is higher than the $48,326 average annual salary of a marketing coordinator.

The top three skills for a research team leader include data analysis, data collection and R. The most important skills for a marketing coordinator are digital marketing, customer service, and marketing campaigns.

Research team leader vs marketing coordinator overview

Research Team LeaderMarketing Coordinator
Yearly salary$100,872$48,326
Hourly rate$48.50$23.23
Growth rate19%19%
Number of jobs117,57591,281
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 80%
Average age3737
Years of experience66

What does a research team leader do?

A research team leader assists the project directors in defining the objectives, strategies, responsibilities, and tasks for the team members. They also guarantee that all the research is done correctly and promptly to ensure objectives are met. They also ensure all the activities are limited to the annual or project budget.

What does a marketing coordinator do?

A marketing coordinator supports the marketing department on deciding strategies and business efforts to develop the brand image and boost customer satisfaction. Marketing coordinators' duties include assisting in advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, and contributing ideas to improve the brand's profitability. A marketing coordinator must have excellent critical thinking and writing skills to help with the creation of social media advertisements and marketing content. It also requires impressive time-management and multi-tasking skills, especially on meeting deadlines and making adjustments on the initial plans as needed.

Research team leader vs marketing coordinator salary

Research team leaders and marketing coordinators have different pay scales, as shown below.

Research Team LeaderMarketing Coordinator
Average salary$100,872$48,326
Salary rangeBetween $65,000 And $156,000Between $34,000 And $67,000
Highest paying CitySan Francisco, CANew York, NY
Highest paying stateNew JerseyNew Jersey
Best paying companyMcKinsey & Company IncKeller Williams Capital Properties
Best paying industryProfessionalTechnology

Differences between research team leader and marketing coordinator education

There are a few differences between a research team leader and a marketing coordinator in terms of educational background:

Research Team LeaderMarketing Coordinator
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 80%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Research team leader vs marketing coordinator demographics

Here are the differences between research team leaders' and marketing coordinators' demographics:

Research Team LeaderMarketing Coordinator
Average age3737
Gender ratioMale, 54.2% Female, 45.8%Male, 27.4% Female, 72.6%
Race ratioBlack or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.1% White, 64.9% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.1% White, 67.2% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between research team leader and marketing coordinator duties and responsibilities

Research team leader example responsibilities.

  • Develop and implement strategic merchandising plans to achieve revenue objectives and reduce expenditures while ensuring payroll remains within budget.
  • Prepare agenda for IRB meeting.
  • Conduct research for FDA and FDA associate companies.
  • Utilize SPSS to analyze survey data and gain meaningful insights for new and existing EDMC program and product strategy.
  • Recode variables collect and analyze data on SPSS to determine if there are significant correlations
  • Provide continuous service by assisting customers to troubleshoot voice and data communications equipment and support of contingency planning for service interruptions.
  • Show more

Marketing coordinator example responsibilities.

  • Produce and manage content of company blog using WordPress.
  • Manage first phase of company rebranding and website redesign (not yet implement).
  • Work with outside advertising agency to manage calendars, proofread ads, and analyze metrics.
  • Coordinate the logistics for off-site cocktail/dinner event for clients/prospects and manage RSVP, guest list.
  • Manage internal and external websites using WordPress, SharePoint, HTML and CSS (editing).
  • Identify segments through research and analysis, manage lists, and A/B test to optimize metrics and conversions.
  • Show more

Research team leader vs marketing coordinator skills

Common research team leader skills
  • Data Analysis, 14%
  • Data Collection, 12%
  • R, 12%
  • Institutional Review, 8%
  • FDA, 4%
  • Market Research, 4%
Common marketing coordinator skills
  • Digital Marketing, 8%
  • Customer Service, 6%
  • Marketing Campaigns, 6%
  • PowerPoint, 5%
  • Email Campaigns, 4%
  • Press Releases, 4%

Browse business and financial jobs