Route sales representative vs customer sales representative

The differences between route sales representatives and customer sales representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a route sales representative has an average salary of $44,918, which is higher than the $38,744 average annual salary of a customer sales representative.

The top three skills for a route sales representative include CDL, DOT and strong customer service. The most important skills for a customer sales representative are customer service, product knowledge, and customer sales.

Route sales representative vs customer sales representative overview

	Route Sales Representative	Customer Sales Representative
Yearly salary	$44,918	$38,744
Hourly rate	$21.60	$18.63
Growth rate	11%	-4%
Number of jobs	108,194	303,801
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 37%	Bachelor's Degree, 37%
Average age	48	40
Years of experience	-	12

What does a route sales representative do?

A route sales representative is responsible for offering goods and services to customers in a designated area. Route sales representatives work closely with the marketing team to develop effective sales strategies, create sales pitches, and release promotional offers to generate sales, increase revenues, and build the organization's profitability. They also research the latest industry trends to identify sales opportunities and communicate findings to the team for new service offerings. A route sales representative must have excellent customer service and communication skills to assist customers in their inquiries and concerns and negotiate sales contracts.

What does a customer sales representative do?

The primary role of customer service representatives is to help customers with questions and complaints. It is also their duties and responsibilities to provide customers with information about services and products, take and process orders, and process returns and modifications. They also store records of customer transactions and interactions and provide feedback on customer service efficacy. Customer service representatives must also ensure that they can give customer satisfaction and offer the best professional support.

Route sales representative vs customer sales representative salary

Route sales representatives and customer sales representatives have different pay scales, as shown below.

	Route Sales Representative	Customer Sales Representative
Average salary	$44,918	$38,744
Salary range	Between $37,000 And $54,000	Between $27,000 And $54,000
Highest paying City	San Jose, CA	Santa Rosa, CA
Highest paying state	California	Hawaii
Best paying company	Johnson Controls	Merck
Best paying industry	Education	Finance

Differences between route sales representative and customer sales representative education

There are a few differences between a route sales representative and a customer sales representative in terms of educational background:

	Route Sales Representative	Customer Sales Representative
Most common degree	Bachelor's Degree, 37%	Bachelor's Degree, 37%
Most common major	Business	Business
Most common college	-	-

Route sales representative vs customer sales representative demographics

Here are the differences between route sales representatives' and customer sales representatives' demographics:

	Route Sales Representative	Customer Sales Representative
Average age	48	40
Gender ratio	Male, 91.7% Female, 8.3%	Male, 44.9% Female, 55.1%
Race ratio	Black or African American, 11.6% Unknown, 4.8% Hispanic or Latino, 18.8% Asian, 3.8% White, 60.1% American Indian and Alaska Native, 0.8%	Black or African American, 10.6% Unknown, 5.4% Hispanic or Latino, 24.4% Asian, 6.8% White, 52.1% American Indian and Alaska Native, 0.7%
LGBT Percentage	4%	7%

Differences between route sales representative and customer sales representative duties and responsibilities

Route sales representative example responsibilities.

Manage invoice collection and customer issues.
Drive CDL rate truck over assign territory.
Complete route in timely manner via CDL truck.
Utilize math skills to process payments while on route.
Maintain cleanliness of truck and inspect truck for imperfections and safe operation.
Distribute daily newspapers to customers; acquire new business via effective sales and marketing techniques.

Customer sales representative example responsibilities.

Manage call center productivity levels by maintaining CSR schedule adherence.
Help customers if internet are running slow, if phone are not working, and also help to troubleshoot with them.
Practice good housekeeping methods and overall cleanliness.
Maintain cleanliness and organization of inventory within the assigned department.
Require to troubleshoot products and instruct customers on their proper use/warranty/options.
Work closely with sales director on scheduling, motivation of representations and setting up promotional events.

Route sales representative vs customer sales representative skills

Common route sales representative skills

CDL, 17%
DOT, 16%
Strong Customer Service, 12%
Customer Accounts, 8%
Work Ethic, 7%
Upselling, 5%

Common customer sales representative skills

Customer Service, 19%
Product Knowledge, 13%
Customer Sales, 9%
Cleanliness, 8%
Excellent Interpersonal, 6%
Social Media Marketing, 5%

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Transportation Industry
Route Sales Representative
Route Sales Representative vs Customer Sales Representative

Updated January 8, 2025

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