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The differences between senior global marketing managers and product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior global marketing manager and a product marketing manager. Additionally, a senior global marketing manager has an average salary of $131,500, which is higher than the $112,220 average annual salary of a product marketing manager.
The top three skills for a senior global marketing manager include market research, digital marketing and product development. The most important skills for a product marketing manager are digital marketing, product management, and project management.
| Senior Global Marketing Manager | Product Marketing Manager | |
| Yearly salary | $131,500 | $112,220 |
| Hourly rate | $63.22 | $53.95 |
| Growth rate | 10% | 10% |
| Number of jobs | 141,385 | 166,047 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A Senior Global Marketing Manager oversees an organization's multinational marketing operations. They typically conduct market research and analysis to find trends and client opportunities, conceptualize plans together with marketing teams, gather and analyze data from previous or existing programs, implement solutions against vulnerable areas, and develop marketing materials and strategies. Moreover, a senior global marketing manager is in charge of supervising staff, leading and encouraging them to reach goals while implementing company policies and regulations.
A product marketing manager is responsible for managing the company's goods and services, promoting brand awareness, developing effective marketing campaigns to attract existing and potential clients, generating more revenues, and achieving its profitability goals. Product marketing managers must have excellent knowledge of the marketing industry, as well as broad ideas on the current industry trends to meet clients' demands and identify business opportunities. A product marketing manager should be highly communicative and display excellent leadership skills to work with other departments and respond to clients' inquiries and concerns timely and efficiently.
Senior global marketing managers and product marketing managers have different pay scales, as shown below.
| Senior Global Marketing Manager | Product Marketing Manager | |
| Average salary | $131,500 | $112,220 |
| Salary range | Between $93,000 And $185,000 | Between $83,000 And $149,000 |
| Highest paying City | - | San Bruno, CA |
| Highest paying state | - | California |
| Best paying company | - | Credit Karma |
| Best paying industry | - | Technology |
There are a few differences between a senior global marketing manager and a product marketing manager in terms of educational background:
| Senior Global Marketing Manager | Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior global marketing managers' and product marketing managers' demographics:
| Senior Global Marketing Manager | Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 47.0% Female, 53.0% | Male, 61.6% Female, 38.4% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |