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The differences between senior global marketing managers and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior global marketing manager and a senior product marketing manager. Additionally, a senior global marketing manager has an average salary of $131,500, which is higher than the $128,471 average annual salary of a senior product marketing manager.
The top three skills for a senior global marketing manager include market research, digital marketing and product development. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.
| Senior Global Marketing Manager | Senior Product Marketing Manager | |
| Yearly salary | $131,500 | $128,471 |
| Hourly rate | $63.22 | $61.76 |
| Growth rate | 10% | 10% |
| Number of jobs | 141,385 | 168,205 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 73% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A Senior Global Marketing Manager oversees an organization's multinational marketing operations. They typically conduct market research and analysis to find trends and client opportunities, conceptualize plans together with marketing teams, gather and analyze data from previous or existing programs, implement solutions against vulnerable areas, and develop marketing materials and strategies. Moreover, a senior global marketing manager is in charge of supervising staff, leading and encouraging them to reach goals while implementing company policies and regulations.
A senior product marketing manager develops marketing projects and programs for new products, aiming to attract consumers and increase the brand value, which will translate into sales. They primarily have administrative duties such as making decisions, establishing schedules and guidelines, setting budgets and goals, delegating responsibilities among teams, and monitoring their progress, solving issues and concerns when any arise. They also lead the efforts to conduct market research and analyses, create marketing materials, and streamlining project requirements, all while implementing standards and regulations.
Senior global marketing managers and senior product marketing managers have different pay scales, as shown below.
| Senior Global Marketing Manager | Senior Product Marketing Manager | |
| Average salary | $131,500 | $128,471 |
| Salary range | Between $93,000 And $185,000 | Between $97,000 And $168,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | California |
| Best paying company | - | Roku |
| Best paying industry | - | Technology |
There are a few differences between a senior global marketing manager and a senior product marketing manager in terms of educational background:
| Senior Global Marketing Manager | Senior Product Marketing Manager | |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 73% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior global marketing managers' and senior product marketing managers' demographics:
| Senior Global Marketing Manager | Senior Product Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 47.0% Female, 53.0% | Male, 63.7% Female, 36.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |