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Senior product marketing specialist vs marketing and sales coordinator

The differences between senior product marketing specialists and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior product marketing specialist and a marketing and sales coordinator. Additionally, a senior product marketing specialist has an average salary of $109,226, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.

The top three skills for a senior product marketing specialist include digital marketing, product line and market research. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.

Senior product marketing specialist vs marketing and sales coordinator overview

Senior Product Marketing SpecialistMarketing And Sales Coordinator
Yearly salary$109,226$45,306
Hourly rate$52.51$21.78
Growth rate19%19%
Number of jobs131,15989,923
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 78%
Average age3737
Years of experience66

Senior product marketing specialist vs marketing and sales coordinator salary

Senior product marketing specialists and marketing and sales coordinators have different pay scales, as shown below.

Senior Product Marketing SpecialistMarketing And Sales Coordinator
Average salary$109,226$45,306
Salary rangeBetween $77,000 And $154,000Between $33,000 And $61,000
Highest paying CityMountain View, CAAlameda, CA
Highest paying stateWashingtonDelaware
Best paying companyXilinxAIG
Best paying industryInternetProfessional

Differences between senior product marketing specialist and marketing and sales coordinator education

There are a few differences between a senior product marketing specialist and a marketing and sales coordinator in terms of educational background:

Senior Product Marketing SpecialistMarketing And Sales Coordinator
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 78%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior product marketing specialist vs marketing and sales coordinator demographics

Here are the differences between senior product marketing specialists' and marketing and sales coordinators' demographics:

Senior Product Marketing SpecialistMarketing And Sales Coordinator
Average age3737
Gender ratioMale, 49.2% Female, 50.8%Male, 27.0% Female, 73.0%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.5% White, 64.3% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between senior product marketing specialist and marketing and sales coordinator duties and responsibilities

Senior product marketing specialist example responsibilities.

  • Lead product development and business development of emerging mobile and cloud solutions.
  • Research, recommend and implement on line marketing automation to increase marketing promotions and projects effectiveness and increase ROI.
  • Promote to research target market customers and competitors and develop solution and sales strategies for on-premise and SaaS enterprise applications.
  • Provide statistical analysis and technical responses to customer RFQ.

Marketing and sales coordinator example responsibilities.

  • Manage menus, photos, and promotions on the official website, as well as posts to OpenTable and Facebook.
  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Create an Instagram and increase followers from 0 to 300 and gain one new customer.
  • Review company websites for content and pricing accuracy, as well as ensuring SEO efforts and best practices are followed.
  • Update corporate website and LinkedIn page with news, new products and keywords and monitor and reply to web feedback.
  • Interact with all department heads for the coordination and implementation of interdepartmental projects, including gathering data for RFP's.
  • Show more

Senior product marketing specialist vs marketing and sales coordinator skills

Common senior product marketing specialist skills
  • Digital Marketing, 14%
  • Product Line, 12%
  • Market Research, 12%
  • Channel Marketing, 6%
  • Press Releases, 5%
  • Product Life Cycle, 4%
Common marketing and sales coordinator skills
  • Trade Shows, 8%
  • Customer Service, 7%
  • Marketing Campaigns, 7%
  • PowerPoint, 6%
  • CRM, 6%
  • Salesforce, 4%

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