Post job

Senior product marketing specialist vs product manager

The differences between senior product marketing specialists and product managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a senior product marketing specialist, becoming a product manager takes usually requires 8-10 years. Additionally, a product manager has an average salary of $111,729, which is higher than the $109,226 average annual salary of a senior product marketing specialist.

The top three skills for a senior product marketing specialist include digital marketing, product line and market research. The most important skills for a product manager are product management, QA, and product strategy.

Senior product marketing specialist vs product manager overview

Senior Product Marketing SpecialistProduct Manager
Yearly salary$109,226$111,729
Hourly rate$52.51$53.72
Growth rate19%10%
Number of jobs131,159125,678
Job satisfaction-5
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 72%
Average age3739
Years of experience610

Senior product marketing specialist vs product manager salary

Senior product marketing specialists and product managers have different pay scales, as shown below.

Senior Product Marketing SpecialistProduct Manager
Average salary$109,226$111,729
Salary rangeBetween $77,000 And $154,000Between $81,000 And $152,000
Highest paying CityMountain View, CASan Francisco, CA
Highest paying stateWashingtonCalifornia
Best paying companyXilinxMeta
Best paying industryInternetRetail

Differences between senior product marketing specialist and product manager education

There are a few differences between a senior product marketing specialist and a product manager in terms of educational background:

Senior Product Marketing SpecialistProduct Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 72%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior product marketing specialist vs product manager demographics

Here are the differences between senior product marketing specialists' and product managers' demographics:

Senior Product Marketing SpecialistProduct Manager
Average age3739
Gender ratioMale, 49.2% Female, 50.8%Male, 65.3% Female, 34.7%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.5% White, 64.3% American Indian and Alaska Native, 0.1%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior product marketing specialist and product manager duties and responsibilities

Senior product marketing specialist example responsibilities.

  • Lead product development and business development of emerging mobile and cloud solutions.
  • Research, recommend and implement on line marketing automation to increase marketing promotions and projects effectiveness and increase ROI.
  • Promote to research target market customers and competitors and develop solution and sales strategies for on-premise and SaaS enterprise applications.
  • Provide statistical analysis and technical responses to customer RFQ.

Product manager example responsibilities.

  • Lead collaborative efforts within the PMO, vendors, customers, and internal stakeholders.
  • Manage developers accountable for coding, database development, UI implementation, and system architecture.
  • Manage inventory service levels / overstocks /defective inventory and supplier buy-in opportunities to maximize ROI.
  • Lead customization of the company's administrative SaaS software solution by defining features and functionality for internal/external stakeholder teams.
  • Lead weekly meetings between engineering, sales/marketing, and QA departments to facilitate communication, collaboration and resolution of product issues.
  • Handle design and specification of administration system requirements to efficiently manage, operate, and support client API configurations and sessions.
  • Show more

Senior product marketing specialist vs product manager skills

Common senior product marketing specialist skills
  • Digital Marketing, 14%
  • Product Line, 12%
  • Market Research, 12%
  • Channel Marketing, 6%
  • Press Releases, 5%
  • Product Life Cycle, 4%
Common product manager skills
  • Product Management, 11%
  • QA, 5%
  • Product Strategy, 5%
  • Project Management, 4%
  • Market Research, 4%
  • User Stories, 4%

Browse business and financial jobs