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Senior product marketing specialist vs product marketing manager

The differences between senior product marketing specialists and product marketing managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a senior product marketing specialist, becoming a product marketing manager takes usually requires 8-10 years. Additionally, a product marketing manager has an average salary of $112,220, which is higher than the $109,226 average annual salary of a senior product marketing specialist.

The top three skills for a senior product marketing specialist include digital marketing, product line and market research. The most important skills for a product marketing manager are digital marketing, product management, and project management.

Senior product marketing specialist vs product marketing manager overview

Senior Product Marketing SpecialistProduct Marketing Manager
Yearly salary$109,226$112,220
Hourly rate$52.51$53.95
Growth rate19%10%
Number of jobs131,159166,047
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 75%
Average age3739
Years of experience610

Senior product marketing specialist vs product marketing manager salary

Senior product marketing specialists and product marketing managers have different pay scales, as shown below.

Senior Product Marketing SpecialistProduct Marketing Manager
Average salary$109,226$112,220
Salary rangeBetween $77,000 And $154,000Between $83,000 And $149,000
Highest paying CityMountain View, CASan Bruno, CA
Highest paying stateWashingtonCalifornia
Best paying companyXilinxCredit Karma
Best paying industryInternetTechnology

Differences between senior product marketing specialist and product marketing manager education

There are a few differences between a senior product marketing specialist and a product marketing manager in terms of educational background:

Senior Product Marketing SpecialistProduct Marketing Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 75%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior product marketing specialist vs product marketing manager demographics

Here are the differences between senior product marketing specialists' and product marketing managers' demographics:

Senior Product Marketing SpecialistProduct Marketing Manager
Average age3739
Gender ratioMale, 49.2% Female, 50.8%Male, 61.6% Female, 38.4%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.5% White, 64.3% American Indian and Alaska Native, 0.1%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior product marketing specialist and product marketing manager duties and responsibilities

Senior product marketing specialist example responsibilities.

  • Lead product development and business development of emerging mobile and cloud solutions.
  • Research, recommend and implement on line marketing automation to increase marketing promotions and projects effectiveness and increase ROI.
  • Promote to research target market customers and competitors and develop solution and sales strategies for on-premise and SaaS enterprise applications.
  • Provide statistical analysis and technical responses to customer RFQ.

Product marketing manager example responsibilities.

  • Manage IP and IPX VPN solutions, including definition of next generation ipsec-base products.
  • Manage execution of retail signage (POS) and cross promotions for grocery partners.
  • Lead a global team representing the commercial interests of the Americas, Europe and Asia.
  • Define, design and manage next generation intranet product incorporating HTML, CGI, and JAVA.
  • Define the product and manage the development of a line of switch mode power supplies for the PC & general market.
  • Lead product development and business development of emerging mobile and cloud solutions.
  • Show more

Senior product marketing specialist vs product marketing manager skills

Common senior product marketing specialist skills
  • Digital Marketing, 14%
  • Product Line, 12%
  • Market Research, 12%
  • Channel Marketing, 6%
  • Press Releases, 5%
  • Product Life Cycle, 4%
Common product marketing manager skills
  • Digital Marketing, 7%
  • Product Management, 7%
  • Project Management, 6%
  • Marketing Campaigns, 5%
  • Market Research, 4%
  • B2B Marketing, 4%

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