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Senior product marketing specialist vs senior marketing analyst

The differences between senior product marketing specialists and senior marketing analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior product marketing specialist and a senior marketing analyst. Additionally, a senior product marketing specialist has an average salary of $109,226, which is higher than the $83,321 average annual salary of a senior marketing analyst.

The top three skills for a senior product marketing specialist include digital marketing, product line and market research. The most important skills for a senior marketing analyst are tableau, digital marketing, and SQL.

Senior product marketing specialist vs senior marketing analyst overview

Senior Product Marketing SpecialistSenior Marketing Analyst
Yearly salary$109,226$83,321
Hourly rate$52.51$40.06
Growth rate19%19%
Number of jobs131,159110,012
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 75%
Average age3737
Years of experience66

Senior product marketing specialist vs senior marketing analyst salary

Senior product marketing specialists and senior marketing analysts have different pay scales, as shown below.

Senior Product Marketing SpecialistSenior Marketing Analyst
Average salary$109,226$83,321
Salary rangeBetween $77,000 And $154,000Between $63,000 And $109,000
Highest paying CityMountain View, CASan Francisco, CA
Highest paying stateWashingtonWashington
Best paying companyXilinxCredit Karma
Best paying industryInternetFinance

Differences between senior product marketing specialist and senior marketing analyst education

There are a few differences between a senior product marketing specialist and a senior marketing analyst in terms of educational background:

Senior Product Marketing SpecialistSenior Marketing Analyst
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 75%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior product marketing specialist vs senior marketing analyst demographics

Here are the differences between senior product marketing specialists' and senior marketing analysts' demographics:

Senior Product Marketing SpecialistSenior Marketing Analyst
Average age3737
Gender ratioMale, 49.2% Female, 50.8%Male, 51.7% Female, 48.3%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.5% White, 64.3% American Indian and Alaska Native, 0.1%Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.1% White, 65.0% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between senior product marketing specialist and senior marketing analyst duties and responsibilities

Senior product marketing specialist example responsibilities.

  • Lead product development and business development of emerging mobile and cloud solutions.
  • Research, recommend and implement on line marketing automation to increase marketing promotions and projects effectiveness and increase ROI.
  • Promote to research target market customers and competitors and develop solution and sales strategies for on-premise and SaaS enterprise applications.
  • Provide statistical analysis and technical responses to customer RFQ.

Senior marketing analyst example responsibilities.

  • Implement data visualization tools on top of it and achieve the goal of centralize reporting and consistency in metircs.
  • Manage cross-sell efforts including optimizing and identifying placements and utilizing Omniture to create performance reports.
  • Discover a need for new SEO optimize support pages.
  • Perform segmentation using Pardot and Salesforce to locate prospects for campaigns.
  • Maintain health of implementation progress and account revenue by creating reports and dashboards in SalesForce.
  • Report on and generate analysis of test results, using basis point comparisons to KPIs and significance calculations.
  • Show more

Senior product marketing specialist vs senior marketing analyst skills

Common senior product marketing specialist skills
  • Digital Marketing, 14%
  • Product Line, 12%
  • Market Research, 12%
  • Channel Marketing, 6%
  • Press Releases, 5%
  • Product Life Cycle, 4%
Common senior marketing analyst skills
  • Tableau, 10%
  • Digital Marketing, 9%
  • SQL, 8%
  • Visualization, 8%
  • Data Analysis, 6%
  • PowerPoint, 5%

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