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Senior product marketing specialist vs senior product marketing manager

The differences between senior product marketing specialists and senior product marketing managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a senior product marketing specialist, becoming a senior product marketing manager takes usually requires 8-10 years. Additionally, a senior product marketing manager has an average salary of $128,471, which is higher than the $109,226 average annual salary of a senior product marketing specialist.

The top three skills for a senior product marketing specialist include digital marketing, product line and market research. The most important skills for a senior product marketing manager are digital marketing, product management, and cloud.

Senior product marketing specialist vs senior product marketing manager overview

Senior Product Marketing SpecialistSenior Product Marketing Manager
Yearly salary$109,226$128,471
Hourly rate$52.51$61.76
Growth rate19%10%
Number of jobs131,159168,205
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 73%
Average age3739
Years of experience610

Senior product marketing specialist vs senior product marketing manager salary

Senior product marketing specialists and senior product marketing managers have different pay scales, as shown below.

Senior Product Marketing SpecialistSenior Product Marketing Manager
Average salary$109,226$128,471
Salary rangeBetween $77,000 And $154,000Between $97,000 And $168,000
Highest paying CityMountain View, CASan Francisco, CA
Highest paying stateWashingtonCalifornia
Best paying companyXilinxRoku
Best paying industryInternetTechnology

Differences between senior product marketing specialist and senior product marketing manager education

There are a few differences between a senior product marketing specialist and a senior product marketing manager in terms of educational background:

Senior Product Marketing SpecialistSenior Product Marketing Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 73%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior product marketing specialist vs senior product marketing manager demographics

Here are the differences between senior product marketing specialists' and senior product marketing managers' demographics:

Senior Product Marketing SpecialistSenior Product Marketing Manager
Average age3739
Gender ratioMale, 49.2% Female, 50.8%Male, 63.7% Female, 36.3%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.5% White, 64.3% American Indian and Alaska Native, 0.1%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior product marketing specialist and senior product marketing manager duties and responsibilities

Senior product marketing specialist example responsibilities.

  • Lead product development and business development of emerging mobile and cloud solutions.
  • Research, recommend and implement on line marketing automation to increase marketing promotions and projects effectiveness and increase ROI.
  • Promote to research target market customers and competitors and develop solution and sales strategies for on-premise and SaaS enterprise applications.
  • Provide statistical analysis and technical responses to customer RFQ.

Senior product marketing manager example responsibilities.

  • Coordinate and manage all aspects of GTM strategy with partners.
  • Lead VOC, KOL development for domestic and international market segments.
  • Lead development of program specific pricing models in collaboration with pricing strategies and product SME's.
  • Lead cross functional team through the successful implementation of an automate quote tool with integration to accounting program and sales CRM.
  • Define product requirements, manage development resources and interface with QA, documentation and marketing teams.
  • Translate business vision and strategy into operational tactics and build the organizational support and infrastructure need to achieve them.
  • Show more

Senior product marketing specialist vs senior product marketing manager skills

Common senior product marketing specialist skills
  • Digital Marketing, 14%
  • Product Line, 12%
  • Market Research, 12%
  • Channel Marketing, 6%
  • Press Releases, 5%
  • Product Life Cycle, 4%
Common senior product marketing manager skills
  • Digital Marketing, 11%
  • Product Management, 8%
  • Cloud, 5%
  • Market Research, 4%
  • Integrated Marketing, 4%
  • Go-To-Market Strategy, 3%

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