Senior strategist vs business development director

Differences between senior strategist and business development director duties and responsibilities

Senior strategist example responsibilities.

• Manage a team of three analysts to successfully execute on clients' Facebook marketing goals.
• Create brand messaging, managing marketing media agency to launch company's first paid social PPC efforts.
• Manage all top line donation form fundraising strategy including design, copy, naming conventions, redirects and A/B testing.
• Assist with the implementation of CRM system.
• Copy editing and optimization of content for search / SEO.
• Create new SEM offerings including development, performance of and training others in SEO.
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Business development director example responsibilities.

• Create and manage business development, government affairs and public relations initiatives to achieve growth objectives for this correctional healthcare company.
• Achieve access to SVP level resulting in significant new business.
• Manage network services, e-ticketing and packaging solutions, CRM solutions, message management, and e-provisioning/identity management/security solutions.
• Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
• Track all sales and marketing activities using a CRM program and analyze data to optimize business development approach and management
• Collaborate with the marketing team to ensure laser focuse messages at all conferences and trade shows ensuring competitive logistics solution offerings.
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