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The differences between social media assistants and media consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a social media assistant, becoming a media consultant takes usually requires 2-4 years. Additionally, a media consultant has an average salary of $53,443, which is higher than the $44,134 average annual salary of a social media assistant.
The top three skills for a social media assistant include facebook, instagram and twitter. The most important skills for a media consultant are website development, facebook, and twitter.
| Social Media Assistant | Media Consultant | |
| Yearly salary | $44,134 | $53,443 |
| Hourly rate | $21.22 | $25.69 |
| Growth rate | 19% | 8% |
| Number of jobs | 47,809 | 28,768 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 77% |
| Average age | 37 | 42 |
| Years of experience | 6 | 4 |
A Social Media Assistant manages a company's social media channels, such as Facebook, LinkedIn, Twitter, and other important platforms. Other duties include adding, editing, and monitoring content on social media platforms.
A media consultant is responsible for coordinating with different people and groups to boost brand awareness and promote the brand image to the public through media communication. Media consultants work closely with the marketing or public relations team to conduct press releases, develop media campaigns, and advise executives with their speech during interviews and other related public appearances. They may also handle social media platforms, analyzing the current trends to meet the public's demands and interests.
Social media assistants and media consultants have different pay scales, as shown below.
| Social Media Assistant | Media Consultant | |
| Average salary | $44,134 | $53,443 |
| Salary range | Between $31,000 And $61,000 | Between $32,000 And $89,000 |
| Highest paying City | Egg Harbor, NJ | Washington, DC |
| Highest paying state | Washington | Washington |
| Best paying company | Jacobs Engineering Group | iHeartMedia |
| Best paying industry | Education | - |
There are a few differences between a social media assistant and a media consultant in terms of educational background:
| Social Media Assistant | Media Consultant | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 77% |
| Most common major | Communication | Communication |
| Most common college | University of Georgia | Northwestern University |
Here are the differences between social media assistants' and media consultants' demographics:
| Social Media Assistant | Media Consultant | |
| Average age | 37 | 42 |
| Gender ratio | Male, 28.6% Female, 71.4% | Male, 50.3% Female, 49.7% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 11.4% White, 66.0% American Indian and Alaska Native, 0.1% | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 10% | 12% |