Strategic marketing manager vs senior manager of marketing

Differences between strategic marketing manager and senior manager of marketing duties and responsibilities

Strategic marketing manager example responsibilities.

• Manage cross-functional teams in RFP responses.
• Manage on-highway market segment by bringing new products to market through leading cross-functional teams and partnering with OEM's.
• Manage general office operations including marketing distributions, the company website and CRM operations.
• Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
• Identify and develop business relationships with certain major CRM and ERP vendors to provide end-to-end enterprise solutions.
• Work with in-region cross functional teams to provide a global strategy base on ROI, and obtaining organic growth.
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Senior manager of marketing example responsibilities.

• Manage internal POS inventories to ensure accuracy of items receive and stock levels.
• Recruit by Sr. VP to manage all marketing aspects of a major output product.
• Manage a weekly partner webinar, partner communications, global partner events and a partner portal.
• Plan and manage company's first Instagram photo contest, and devise all visual aids used for campaign.
• Manage SEO / SEM strategies and tactics with external agency, increasing site traffic from 15K to 25K / month.
• Create and manage search engine optimization (SEO) and search engine marketing (SEM) processes for corporate websites.
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