Post job

Business development manager vs market development manager

The differences between business development managers and market development managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a business development manager and a market development manager. Additionally, a market development manager has an average salary of $111,159, which is higher than the $100,769 average annual salary of a business development manager.

The top three skills for a business development manager include customer service, CRM and healthcare. The most important skills for a market development manager are digital marketing, market development, and competitor analysis.

Business development manager vs market development manager overview

Business Development ManagerMarket Development Manager
Yearly salary$100,769$111,159
Hourly rate$48.45$53.44
Growth rate10%10%
Number of jobs215,309173,901
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 76%
Average age3939
Years of experience1010

What does a business development manager do?

A business development manager's duties include identifying business opportunities, developing effective models and strategies to improve business performance, searching for potential clients to generate income and attract partnerships. A business development manager must have extensive knowledge of the market trends and adjust strategies as needed to meet the needs of the client. Excellent communication, decision-making, critical thinking, and leadership skills are just some of the key factors that business development managers should possess to communicate and negotiate with the clients.

What does a market development manager do?

A market development manager is in charge of overseeing marketing operations, ensuring efficiency and smooth workflow. Their responsibilities revolve around assessing existing projects and programs, identifying areas needing improvement, devising strategies to find new opportunities, and coordinating with different departments to ensure profitable growth and a strong client base. They are also in charge of creating training programs for new employees, managing the budget, and supervising marketing initiatives. Furthermore, as a manager, it is essential to lead and encourage teams to reach goals and optimal performance, all while implementing the company's policies and regulations.

Business development manager vs market development manager salary

Business development managers and market development managers have different pay scales, as shown below.

Business Development ManagerMarket Development Manager
Average salary$100,769$111,159
Salary rangeBetween $67,000 And $151,000Between $74,000 And $165,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaMaryland
Best paying companyShearman & SterlingApple
Best paying industryFinanceTechnology

Differences between business development manager and market development manager education

There are a few differences between a business development manager and a market development manager in terms of educational background:

Business Development ManagerMarket Development Manager
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 76%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Business development manager vs market development manager demographics

Here are the differences between business development managers' and market development managers' demographics:

Business Development ManagerMarket Development Manager
Average age3939
Gender ratioMale, 68.6% Female, 31.4%Male, 70.0% Female, 30.0%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between business development manager and market development manager duties and responsibilities

Business development manager example responsibilities.

  • Manage Seo of websites and campaigns.
  • Manage the provisioning and implementation of the cloud solutions for different customers.
  • Lead worldwide development for high traffic facilities; markets include Americas, Europe, Asia-Pacific.
  • Manage the global support team and are responsible for cost reduction for the UK ready meals facility.
  • Assist in leading a team of BDM's to achieve revenue, attrition, and value add service goals.
  • Leverage in-depth knowledge of complex manage security solutions as well as extensive technical knowledge of security hardware and software.
  • Show more

Market development manager example responsibilities.

  • Organize leads, utilize CRM & sales tools to best manage marketing strategy
  • Manage IP for maximum competitive advantage.
  • Manage market development in the Americas.
  • Manage all development projects, including ERP implementation.
  • Lead and manage large RFP responses to ensure corporate objectives for profitability, sustainability, and operational delivery objectives are meet.
  • Organize multiple educational programs, advisory boards, and continuing education seminars for healthcare providers.
  • Show more

Business development manager vs market development manager skills

Common business development manager skills
  • Customer Service, 8%
  • CRM, 7%
  • Healthcare, 5%
  • Business Relationships, 4%
  • Customer Relationships, 3%
  • Project Management, 3%
Common market development manager skills
  • Digital Marketing, 10%
  • Market Development, 9%
  • Competitor Analysis, 6%
  • Integrated Marketing, 5%
  • Business Development, 4%
  • Customer Service, 4%

Browse executive management jobs