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The differences between category managers and web content managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a category manager and a web content manager. Additionally, a category manager has an average salary of $102,035, which is higher than the $74,186 average annual salary of a web content manager.
The top three skills for a category manager include strategic sourcing, category strategy and supplier performance. The most important skills for a web content manager are web content, content management system, and wordpress.
| Category Manager | Web Content Manager | |
| Yearly salary | $102,035 | $74,186 |
| Hourly rate | $49.06 | $35.67 |
| Growth rate | 10% | 10% |
| Number of jobs | 108,424 | 61,192 |
| Job satisfaction | 5 | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 74% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Category managers are usually employed in the retail industry. They are primarily responsible for the sales enhancement of a specific group of products. The managers are involved in pricing, marketing, inventory, and vendor management. Their daily tasks include meeting with suppliers to talk about the plans, conducting orientation to the market research company, and updating category reports. Qualified applicants must have a degree in business administration or a related field as well as relevant job experience in a related job.
Web content managers are executives who are responsible for planning, organizing, establishing, and publishing content. The managers establish a consistent brand identity for a business enterprise along with its online presence. They oversee marketing strategies to develop customer engagement. Their job asks them to ensure an affirmative view of the firm and its services and products. They work closely with the sales and leadership teams to create valuable content for their target audience.
Category managers and web content managers have different pay scales, as shown below.
| Category Manager | Web Content Manager | |
| Average salary | $102,035 | $74,186 |
| Salary range | Between $74,000 And $138,000 | Between $49,000 And $110,000 |
| Highest paying City | San Francisco, CA | San Mateo, CA |
| Highest paying state | Nevada | California |
| Best paying company | McKinsey & Company Inc | Gap Inc. |
| Best paying industry | Manufacturing | Technology |
There are a few differences between a category manager and a web content manager in terms of educational background:
| Category Manager | Web Content Manager | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 74% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between category managers' and web content managers' demographics:
| Category Manager | Web Content Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 55.7% Female, 44.3% | Male, 47.1% Female, 52.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |