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Commercial marketing specialist vs regional marketing manager

The differences between commercial marketing specialists and regional marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a commercial marketing specialist and a regional marketing manager. Additionally, a regional marketing manager has an average salary of $85,217, which is higher than the $75,494 average annual salary of a commercial marketing specialist.

The top three skills for a commercial marketing specialist include market research, marketing campaigns and CRM. The most important skills for a regional marketing manager are digital marketing, integrated marketing, and marketing campaigns.

Commercial marketing specialist vs regional marketing manager overview

Commercial Marketing SpecialistRegional Marketing Manager
Yearly salary$75,494$85,217
Hourly rate$36.30$40.97
Growth rate10%10%
Number of jobs100,969115,987
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 78%
Average age3939
Years of experience1010

Commercial marketing specialist vs regional marketing manager salary

Commercial marketing specialists and regional marketing managers have different pay scales, as shown below.

Commercial Marketing SpecialistRegional Marketing Manager
Average salary$75,494$85,217
Salary rangeBetween $43,000 And $130,000Between $62,000 And $116,000
Highest paying CityRoseville, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyAcadia PharmaceuticalsAbbVie
Best paying industryPharmaceuticalConstruction

Differences between commercial marketing specialist and regional marketing manager education

There are a few differences between a commercial marketing specialist and a regional marketing manager in terms of educational background:

Commercial Marketing SpecialistRegional Marketing Manager
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Commercial marketing specialist vs regional marketing manager demographics

Here are the differences between commercial marketing specialists' and regional marketing managers' demographics:

Commercial Marketing SpecialistRegional Marketing Manager
Average age3939
Gender ratioMale, 39.5% Female, 60.5%Male, 54.5% Female, 45.5%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between commercial marketing specialist and regional marketing manager duties and responsibilities

Commercial marketing specialist example responsibilities.

  • Develop marketing and promotional campaigns to achieve client-specific objectives and pitch via PowerPoint.
  • Design and execute CRM program that consist of a sophisticate segmentation program for targeting customers through direct mail and telemarketing efforts.
  • Coordinate and supervise sponsor and vendor relationships for travel packages and giveaways.

Regional marketing manager example responsibilities.

  • Coordinate and manage local grass roots marketing efforts to ensure delivery of the brand promise.
  • Direct and manage marketing/advertising in Midwest and Mid-Atlantic regions for a national company.
  • Manage activities calendar and campaign results reporting findings to upper executives and salesforce.
  • Manage online and social media efforts for regional locations including Facebook, website announcements and updates.
  • Develop promotions which heighten brand awareness and maximize ROI.
  • Exceed company sales goals that help propel Samsung into being the leading mobile handset manufacturer in the region.
  • Show more

Commercial marketing specialist vs regional marketing manager skills

Common commercial marketing specialist skills
  • Market Research, 18%
  • Marketing Campaigns, 17%
  • CRM, 16%
  • Market Trends, 12%
  • Lead Generation, 10%
  • SEO, 9%
Common regional marketing manager skills
  • Digital Marketing, 15%
  • Integrated Marketing, 6%
  • Marketing Campaigns, 5%
  • Project Management, 5%
  • ROI, 5%
  • Lead Generation, 4%

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