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Customer sales leader vs lead sales representative

The differences between customer sales leaders and lead sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a customer sales leader and a lead sales representative. Additionally, a lead sales representative has an average salary of $54,079, which is higher than the $42,005 average annual salary of a customer sales leader.

The top three skills for a customer sales leader include team-oriented environment, customer service and brand management. The most important skills for a lead sales representative are cleanliness, customer service, and POS.

Customer sales leader vs lead sales representative overview

Customer Sales LeaderLead Sales Representative
Yearly salary$42,005$54,079
Hourly rate$20.19$26.00
Growth rate5%-
Number of jobs380,592404,430
Job satisfaction--
Most common degreeBachelor's Degree, 53%Bachelor's Degree, 48%
Average age4343
Years of experience66

What does a customer sales leader do?

A sales team leader oversees a sales team's daily performance with the aim to reach sales targets and ensure client satisfaction. They conduct market research and analysis, find clients and business opportunities, generate leads, recruit and train new members of the sales team, establish guidelines and schedules, set sales targets, delegate responsibilities, and coach team members. They may also work with managers and team members to develop sales plans and strategies.

What does a lead sales representative do?

A lead sales representative is responsible for selling goods and services to existing and potential customers through electronic communications and area visits. Lead sales representatives should be highly-knowledgeable of the products that the company offers to discuss and demonstrate the features to the client accurately. They take orders, process orders, and ensure the correct distribution details according to the customers' specifications. A lead sales representative also monitors the team's sales performance and strategize opportunities to maximize selling techniques and increase profitability.

Customer sales leader vs lead sales representative salary

Customer sales leaders and lead sales representatives have different pay scales, as shown below.

Customer Sales LeaderLead Sales Representative
Average salary$42,005$54,079
Salary rangeBetween $35,000 And $50,000Between $32,000 And $89,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between customer sales leader and lead sales representative education

There are a few differences between a customer sales leader and a lead sales representative in terms of educational background:

Customer Sales LeaderLead Sales Representative
Most common degreeBachelor's Degree, 53%Bachelor's Degree, 48%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at DelhiSUNY College of Technology at Delhi

Customer sales leader vs lead sales representative demographics

Here are the differences between customer sales leaders' and lead sales representatives' demographics:

Customer Sales LeaderLead Sales Representative
Average age4343
Gender ratioMale, 24.9% Female, 75.1%Male, 55.1% Female, 44.9%
Race ratioBlack or African American, 8.8% Unknown, 4.7% Hispanic or Latino, 17.6% Asian, 7.1% White, 61.2% American Indian and Alaska Native, 0.7%Black or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.6% Asian, 6.9% White, 61.8% American Indian and Alaska Native, 0.7%
LGBT Percentage9%9%

Differences between customer sales leader and lead sales representative duties and responsibilities

Customer sales leader example responsibilities.

  • Manage all lead activity for a specific vertical sales territory, identifying opportunities and engaging appropriate field sales representatives.
  • Train on POS systems, handling cash, and ringing out customers for various products and services.
  • Complete weekly payroll duties by evaluating expect payroll hours with actual hours used, complete necessary adjustments and submit payroll.
  • Train new associates on how to ring on the POS and following all proper cash wrap procedures per company guidelines.
  • Utilize proactive persuasive/retention skills to turn requests for disconnection or downgrade into sales and save opportunities by identifying customer needs.
  • Solicit customers by upselling, advertising company-base credit accounts, and offering customize options.

Lead sales representative example responsibilities.

  • Lead CRM and software training with the dealership's BDR teams; purchase order arrangements track contracts and collect payments
  • Create and lead staff development sessions on solution selling techniques/running effective promotions/POS execution/trade math.
  • Utilize computer programs such as word, excel and PowerPoint to help create teaching tools.
  • Maintain customer accounts with customer relationship management (CRM) database and ensure timely payments of all outstanding balances.
  • Assist clients in selection and completion of purchases including sales using POS system and assist in monitoring and logging inventory.
  • Present PowerPoint presentations in a classroom environment to regional managers.
  • Show more

Customer sales leader vs lead sales representative skills

Common customer sales leader skills
  • Team-Oriented Environment, 31%
  • Customer Service, 14%
  • Brand Management, 11%
  • Customer Sales, 9%
  • Product Knowledge, 5%
  • Merchandise Flow, 4%
Common lead sales representative skills
  • Cleanliness, 87%
  • Customer Service, 3%
  • POS, 2%
  • Product Knowledge, 2%
  • Medicare, 1%
  • Outbound Calls, 1%