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The differences between directors of field marketing and managers, field marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a director of field marketing and a manager, field marketing. Additionally, a director of field marketing has an average salary of $123,712, which is higher than the $93,296 average annual salary of a manager, field marketing.
The top three skills for a director of field marketing include digital marketing, integrated marketing and marketing mix. The most important skills for a manager, field marketing are digital marketing, integrated marketing, and project management.
| Director Of Field Marketing | Manager, Field Marketing | |
| Yearly salary | $123,712 | $93,296 |
| Hourly rate | $59.48 | $44.85 |
| Growth rate | 10% | 10% |
| Number of jobs | 148,928 | 174,371 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 82% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A director of field marketing is a management executive who is responsible for managing all the activities related to field marketing of an organization. This director must coach and lead a team of field marketing managers to ensure that field marketing of the organization is following global brand marketing standards and aligned to its product marketing strategy. The director should support the sales and marketing department so that they can improve field marketing campaign efficiency in terms of ROI. The director must also manage the budget and hiring plan for the field marketing section.
A field marketing manager oversees a company's field marketing operations, aiming to improve brand awareness and reach sales goals. Their responsibilities primarily revolve around devising marketing strategies, participating in organizing campaigns and trade shows, setting objectives for the team, and monitoring the progress of marketing programs, ensuring they are functioning effectively and efficiently. There are also instances when the manager must address issues and concerns, performing corrective measures when necessary. Furthermore, as a manager, it is essential to lead and encourage the team to reach company goals while implementing the company's policies and regulations.
Directors of field marketing and managers, field marketing have different pay scales, as shown below.
| Director Of Field Marketing | Manager, Field Marketing | |
| Average salary | $123,712 | $93,296 |
| Salary range | Between $98,000 And $155,000 | Between $68,000 And $127,000 |
| Highest paying City | - | Carson City, NV |
| Highest paying state | - | Nevada |
| Best paying company | - | |
| Best paying industry | - | Technology |
There are a few differences between a director of field marketing and a manager, field marketing in terms of educational background:
| Director Of Field Marketing | Manager, Field Marketing | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 82% |
| Most common major | Marketing | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between directors of field marketing' and managers, field marketing' demographics:
| Director Of Field Marketing | Manager, Field Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 58.4% Female, 41.6% | Male, 47.1% Female, 52.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |