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Ecommerce coordinator vs marketing and sales coordinator

The differences between ecommerce coordinators and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an ecommerce coordinator and a marketing and sales coordinator. Additionally, an ecommerce coordinator has an average salary of $53,629, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.

The top three skills for an ecommerce coordinator include digital marketing, SEO and website traffic. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.

Ecommerce coordinator vs marketing and sales coordinator overview

Ecommerce CoordinatorMarketing And Sales Coordinator
Yearly salary$53,629$45,306
Hourly rate$25.78$21.78
Growth rate19%19%
Number of jobs32,77089,923
Job satisfaction2-
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 78%
Average age3737
Years of experience66

What does an ecommerce coordinator do?

eCommerce coordinators handle the day-to-day eCommerce responsibilities of their marketing department and website. They upload and modify products, improve initiatives, and implement promotions and marketing content. The coordinators collaborate with the product and marketing team to increase customer satisfaction and drive sales and profitability through an online experience. They help build a top-notch eCommerce website with an emphasis on managing great content and uploading imagery and product. They implement selling campaigns designed to extend online traffic and acquire new customers.

What does a marketing and sales coordinator do?

A marketing and sales coordinator is responsible for supporting the marketing and sales operations on developing promotional campaigns and marketing strategies, including analyzing the market trends to present new products and services to meet customer demands and public interests. Marketing and sales coordinators perform various administrative tasks, such as creating sales reports, responding to customers' inquiries and concerns, updating the company's social media platforms, and reaching out to existing and potential clients for new offers, generating revenues and business profitability.

Ecommerce coordinator vs marketing and sales coordinator salary

Ecommerce coordinators and marketing and sales coordinators have different pay scales, as shown below.

Ecommerce CoordinatorMarketing And Sales Coordinator
Average salary$53,629$45,306
Salary rangeBetween $27,000 And $105,000Between $33,000 And $61,000
Highest paying City-Alameda, CA
Highest paying state-Delaware
Best paying company-AIG
Best paying industry-Professional

Differences between ecommerce coordinator and marketing and sales coordinator education

There are a few differences between an ecommerce coordinator and a marketing and sales coordinator in terms of educational background:

Ecommerce CoordinatorMarketing And Sales Coordinator
Most common degreeBachelor's Degree, 84%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Georgia

Ecommerce coordinator vs marketing and sales coordinator demographics

Here are the differences between ecommerce coordinators' and marketing and sales coordinators' demographics:

Ecommerce CoordinatorMarketing And Sales Coordinator
Average age3737
Gender ratioMale, 38.1% Female, 61.9%Male, 27.0% Female, 73.0%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.4% White, 65.8% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between ecommerce coordinator and marketing and sales coordinator duties and responsibilities

Ecommerce coordinator example responsibilities.

  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Used Magento Ecommerce platform to upload product onto the website.
  • Filter and find fraudulent charges in Magento and Authorize.net to avoid chargebacks.
  • Perform electronic transaction (EDI) problem analysis, error determination, and resolution.
  • Monitor and update the store's social media platformsTwitter, Instagram, Facebook, and Pinterest.
  • Order entry (tasks specific for each client- both stock and drop ship orders and some EDI).
  • Show more

Marketing and sales coordinator example responsibilities.

  • Manage menus, photos, and promotions on the official website, as well as posts to OpenTable and Facebook.
  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Create an Instagram and increase followers from 0 to 300 and gain one new customer.
  • Review company websites for content and pricing accuracy, as well as ensuring SEO efforts and best practices are followed.
  • Update corporate website and LinkedIn page with news, new products and keywords and monitor and reply to web feedback.
  • Interact with all department heads for the coordination and implementation of interdepartmental projects, including gathering data for RFP's.
  • Show more

Ecommerce coordinator vs marketing and sales coordinator skills

Common ecommerce coordinator skills
  • Digital Marketing, 16%
  • SEO, 8%
  • Website Traffic, 8%
  • Marketing Campaigns, 6%
  • Shopify, 5%
  • E-Commerce, 5%
Common marketing and sales coordinator skills
  • Trade Shows, 8%
  • Customer Service, 7%
  • Marketing Campaigns, 7%
  • PowerPoint, 6%
  • CRM, 6%
  • Salesforce, 4%

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