Ecommerce marketing manager vs regional marketing manager

Differences between ecommerce marketing manager and regional marketing manager duties and responsibilities

Ecommerce marketing manager example responsibilities.

• Manage SEO, PPC and revenue generating linking initiatives!
• Manage CRM; user administration, sales process, sales follow- up and internal processes.
• Manage cross-functional team that design, develop and successfully implement a new corporate e-commerce site.
• Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
• Restructure comparison shopping PPC campaign strategy to eliminate non-value adding advertising spend & nearly double ROI year over year.
• Create PPC campaigns + ensure performance goals are meet year-round.
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Regional marketing manager example responsibilities.

• Coordinate and manage local grass roots marketing efforts to ensure delivery of the brand promise.
• Direct and manage marketing/advertising in Midwest and Mid-Atlantic regions for a national company.
• Manage activities calendar and campaign results reporting findings to upper executives and salesforce.
• Manage online and social media efforts for regional locations including Facebook, website announcements and updates.
• Develop promotions which heighten brand awareness and maximize ROI.
• Exceed company sales goals that help propel Samsung into being the leading mobile handset manufacturer in the region.
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