Internet marketing strategist vs marketing administrator

The differences between internet marketing strategists and marketing administrators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become an internet marketing strategist, becoming a marketing administrator takes usually requires 4-6 years. Additionally, a marketing administrator has an average salary of $68,147, which is higher than the $60,656 average annual salary of an internet marketing strategist.

The top three skills for an internet marketing strategist include client websites, search engine optimization and email campaigns. The most important skills for a marketing administrator are powerpoint, salesforce, and database management.

Internet marketing strategist vs marketing administrator overview

	Internet Marketing Strategist	Marketing Administrator
Yearly salary	$60,656	$68,147
Hourly rate	$29.16	$32.76
Growth rate	10%	19%
Number of jobs	81,446	127,569
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 70%
Average age	39	37
Years of experience	10	6

Internet marketing strategist vs marketing administrator salary

Internet marketing strategists and marketing administrators have different pay scales, as shown below.

	Internet Marketing Strategist	Marketing Administrator
Average salary	$60,656	$68,147
Salary range	Between $39,000 And $92,000	Between $46,000 And $99,000
Highest paying City	-	Dover, DE
Highest paying state	-	Alaska
Best paying company	-	Fox News
Best paying industry	-	Finance

Differences between internet marketing strategist and marketing administrator education

There are a few differences between an internet marketing strategist and a marketing administrator in terms of educational background:

	Internet Marketing Strategist	Marketing Administrator
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 70%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Internet marketing strategist vs marketing administrator demographics

Here are the differences between internet marketing strategists' and marketing administrators' demographics:

	Internet Marketing Strategist	Marketing Administrator
Average age	39	37
Gender ratio	Male, 64.4% Female, 35.6%	Male, 21.3% Female, 78.7%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.6% White, 67.4% American Indian and Alaska Native, 0.1%
LGBT Percentage	10%	10%

Differences between internet marketing strategist and marketing administrator duties and responsibilities

Internet marketing strategist example responsibilities.

Design and manage primary e-commerce website running on WordPress CMS.
Implement and manage Facebook advertising campaigns.
Maintain documentation and manage HSE reporting procedures for company and regulatory agencies such as OSHA.
Reduce antiquated website elements in HTML / CSS documents.
Design, build, and maintain web sites using HTML, CSS, and JavaScript.
Control ROI with thorough and thoughtful optimization.

Marketing administrator example responsibilities.

Organize and manage a social media campaigns utilizing Facebook, YouTube and other social media platforms for new customer acquisition.
Manage website representation, functionality, and SEO optimization.
Process daily accounting including reconciliation of payable accounts, tracking and managing inventory through QuickBooks.
Research, order, track, distribute and inventory promotional items for giveaways and manage vendor relationships.
Post marketing content on Google+ and LinkedIn business pages.
Create and regularly update web pages on the company website using HTML code.

Internet marketing strategist vs marketing administrator skills

Common internet marketing strategist skills

Client Websites, 30%
Search Engine Optimization, 14%
Email Campaigns, 6%
Keyword Research, 5%
Search Engine, 5%
Marketing Campaigns, 5%

Common marketing administrator skills

PowerPoint, 8%
Salesforce, 7%
Database Management, 6%
Customer Service, 6%
Marketing Campaigns, 6%
Digital Marketing, 5%

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Internet Marketing Strategist
Internet Marketing Strategist vs Marketing Administrator

Updated January 8, 2025

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