Internet marketing strategist vs marketing executive

The differences between internet marketing strategists and marketing executives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an internet marketing strategist and a marketing executive. Additionally, a marketing executive has an average salary of $73,499, which is higher than the $60,656 average annual salary of an internet marketing strategist.

The top three skills for an internet marketing strategist include client websites, search engine optimization and email campaigns. The most important skills for a marketing executive are digital marketing, marketing campaigns, and product development.

Internet marketing strategist vs marketing executive overview

	Internet Marketing Strategist	Marketing Executive
Yearly salary	$60,656	$73,499
Hourly rate	$29.16	$35.34
Growth rate	10%	10%
Number of jobs	81,446	145,040
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 70%
Average age	39	39
Years of experience	10	10

Internet marketing strategist vs marketing executive salary

Internet marketing strategists and marketing executives have different pay scales, as shown below.

	Internet Marketing Strategist	Marketing Executive
Average salary	$60,656	$73,499
Salary range	Between $39,000 And $92,000	Between $49,000 And $108,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	Nevada
Best paying company	-	Microsoft
Best paying industry	-	Retail

Differences between internet marketing strategist and marketing executive education

There are a few differences between an internet marketing strategist and a marketing executive in terms of educational background:

	Internet Marketing Strategist	Marketing Executive
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 70%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Internet marketing strategist vs marketing executive demographics

Here are the differences between internet marketing strategists' and marketing executives' demographics:

	Internet Marketing Strategist	Marketing Executive
Average age	39	39
Gender ratio	Male, 64.4% Female, 35.6%	Male, 47.2% Female, 52.8%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between internet marketing strategist and marketing executive duties and responsibilities

Internet marketing strategist example responsibilities.

Design and manage primary e-commerce website running on WordPress CMS.
Implement and manage Facebook advertising campaigns.
Maintain documentation and manage HSE reporting procedures for company and regulatory agencies such as OSHA.
Reduce antiquated website elements in HTML / CSS documents.
Design, build, and maintain web sites using HTML, CSS, and JavaScript.
Control ROI with thorough and thoughtful optimization.

Marketing executive example responsibilities.

Develop marketing and promotional campaigns to achieve client-specific objectives and pitch via PowerPoint.
Re-Brand and manage secondary Instagram account focuse on product across multiple store locations.
Conduct sales calls to qualify, originate, and close SEO and social media packages for new clients.
Prepare market data relate to market potential for incorporation into PowerPoint presentation materials.
Design Facebook advertising and promotional offers with images/photos and informational videos; and schedule ad placements for key time periods.
Project oversight include qualitative and quantitative data collection that ultimately substantiate the value of the new foaming platform against customer KPIs.

Internet marketing strategist vs marketing executive skills

Common internet marketing strategist skills

Client Websites, 30%
Search Engine Optimization, 14%
Email Campaigns, 6%
Keyword Research, 5%
Search Engine, 5%
Marketing Campaigns, 5%

Common marketing executive skills

Digital Marketing, 11%
Marketing Campaigns, 9%
Product Development, 7%
Sales Strategies, 4%
SEO, 4%
Email Campaigns, 4%

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Internet Marketing Strategist
Internet Marketing Strategist vs Marketing Executive

Updated January 8, 2025

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