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Licensed insurance agent vs direct sales agent

The differences between licensed insurance agents and direct sales agents can be seen in a few details. Each job has different responsibilities and duties. Additionally, a direct sales agent has an average salary of $57,712, which is higher than the $54,118 average annual salary of a licensed insurance agent.

The top three skills for a licensed insurance agent include excellent time management, work ethic and strong customer service. The most important skills for a direct sales agent are customer service, medicare, and health insurance.

Licensed insurance agent vs direct sales agent overview

Licensed Insurance AgentDirect Sales Agent
Yearly salary$54,118$57,712
Hourly rate$26.02$27.75
Growth rate6%10%
Number of jobs78,016225,552
Job satisfaction--
Most common degreeBachelor's Degree, 50%Bachelor's Degree, 53%
Average age4643
Years of experience-6

What does a licensed insurance agent do?

A licensed insurance agent is primarily responsible for finding and utilizing opportunities to secure insurance sales. Moreover, a licensed insurance agent must reach out to potential clients, discuss and negotiate terms, respond to inquiries, and perform various assessments to determine their ability to uphold financial obligations. Besides building a client base, they also need to handle current policies, process renewals, monitor claims, maintain an accurate record of transactions, prepare progress reports and strategies, and distribute policy proceeds according to the company rules and regulations.

What does a direct sales agent do?

A direct sales agent is primarily responsible for introducing and selling products or services to clients in a particular area. Aiming to reach sales quotas, they typically conduct market research and analysis, generate leads, and develop sales strategies to build positive client relationships. They reach out directly to clients through calls or face-to-face interactions, discuss product specifications or promos, negotiate contracts, and demonstrate products when necessary. They are also responsible for processing client orders and payments, ensuring efficiency and client satisfaction.

Licensed insurance agent vs direct sales agent salary

Licensed insurance agents and direct sales agents have different pay scales, as shown below.

Licensed Insurance AgentDirect Sales Agent
Average salary$54,118$57,712
Salary rangeBetween $32,000 And $88,000Between $30,000 And $107,000
Highest paying CityWashington, DCNew York, NY
Highest paying stateHawaiiNew York
Best paying companyTorchmarkTechnipFMC
Best paying industryFinance-

Differences between licensed insurance agent and direct sales agent education

There are a few differences between a licensed insurance agent and a direct sales agent in terms of educational background:

Licensed Insurance AgentDirect Sales Agent
Most common degreeBachelor's Degree, 50%Bachelor's Degree, 53%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaStanford University

Licensed insurance agent vs direct sales agent demographics

Here are the differences between licensed insurance agents' and direct sales agents' demographics:

Licensed Insurance AgentDirect Sales Agent
Average age4643
Gender ratioMale, 39.0% Female, 61.0%Male, 58.0% Female, 42.0%
Race ratioBlack or African American, 9.2% Unknown, 3.6% Hispanic or Latino, 15.7% Asian, 4.9% White, 66.5% American Indian and Alaska Native, 0.1%Black or African American, 5.8% Unknown, 4.2% Hispanic or Latino, 12.4% Asian, 9.3% White, 68.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%6%

Differences between licensed insurance agent and direct sales agent duties and responsibilities

Licensed insurance agent example responsibilities.

  • Explain and advice the customers about the insurance needs, handle objections and sale the Allstate company advantage.
  • Work with people in retirement helping manage their health and life insurance, also help structure their 401k's into annuities.
  • Used consultative upselling techniques to provide leads
  • Quote and sell home, mobile home, renters, auto, and motorcycle policies.
  • Process application on auto, homes, workers comp, trailer, motorcycle, commercial policies.
  • Provide financial services through life insurance, disability insurance and annuities.
  • Show more

Direct sales agent example responsibilities.

  • Increase customer understanding of Comcast products and pricing models as well as competitive advantage over other service providers.
  • Produce call reports and CRM dashboards.
  • Demonstrate strong understanding of Comcast products, promoting and selling offerings to individual customers by knocking every door within assign territories.
  • Contact new and existing customers to discuss how TWC products can meet their needs.
  • Maintain a professional, respectful, and helpful demeanor as a representative of TWC.
  • Communicate ongoing contact activity utilizing Salesforce.com.

Licensed insurance agent vs direct sales agent skills

Common licensed insurance agent skills
  • Excellent Time Management, 17%
  • Work Ethic, 17%
  • Strong Customer Service, 13%
  • Customer Service, 13%
  • Insurance Sales, 11%
  • Financial Resources, 5%
Common direct sales agent skills
  • Customer Service, 25%
  • Medicare, 15%
  • Health Insurance, 12%
  • Direct Sales, 11%
  • Underwriting Process, 6%
  • Product Knowledge, 5%