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The differences between managers-strategic planning and marketing strategists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a manager-strategic planning and a marketing strategist. Additionally, a manager-strategic planning has an average salary of $123,429, which is higher than the $80,033 average annual salary of a marketing strategist.
The top three skills for a manager-strategic planning include project management, portfolio and business development. The most important skills for a marketing strategist are digital marketing, email marketing, and channel marketing.
| Manager-Strategic Planning | Marketing Strategist | |
| Yearly salary | $123,429 | $80,033 |
| Hourly rate | $59.34 | $38.48 |
| Growth rate | 10% | 10% |
| Number of jobs | 105,312 | 89,543 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 79% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
Manager-strategic planning is in charge of devising strategies to help a company navigate through its short and long-term goals. Their responsibilities revolve around performing research and analysis to identify the strengths and weaknesses of company operations, determine the needs of every department, and develop strategic solutions for optimal services. They may also perform risk assessments, analyze the performance of competitors, evaluate the performance of the workforce, and recommend new policies, all in adherence to the company's vision and mission.
The marketing strategist is an executive who works with the members of the marketing team to ensure the implementation of high-quality marketing strategies within a given time frame. Marketing strategists examine data to find out the best way to administer resources to increase revenue and profits. Their responsibilities include performing in-depth research to determine new market prospects and customers' preferences as well as forecasting market trends. Also, they set certain marketing goals that reflect the overall business goal together with developing and managing digital campaigns.
Managers-strategic planning and marketing strategists have different pay scales, as shown below.
| Manager-Strategic Planning | Marketing Strategist | |
| Average salary | $123,429 | $80,033 |
| Salary range | Between $87,000 And $173,000 | Between $53,000 And $119,000 |
| Highest paying City | Las Vegas, NV | Harrisburg, PA |
| Highest paying state | Nevada | Pennsylvania |
| Best paying company | Sheppard Mullin Richter & Hampton | McKinsey & Company Inc |
| Best paying industry | Media | Technology |
There are a few differences between a manager-strategic planning and a marketing strategist in terms of educational background:
| Manager-Strategic Planning | Marketing Strategist | |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 79% |
| Most common major | Business | Marketing |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between managers-strategic planning' and marketing strategists' demographics:
| Manager-Strategic Planning | Marketing Strategist | |
| Average age | 39 | 39 |
| Gender ratio | Male, 67.2% Female, 32.8% | Male, 47.3% Female, 52.7% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |