Post job

Marketing research coordinator vs marketing and sales coordinator

The differences between marketing research coordinators and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing research coordinator and a marketing and sales coordinator. Additionally, a marketing research coordinator has an average salary of $57,307, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.

The top three skills for a marketing research coordinator include market research, analyze data and marketing campaigns. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.

Marketing research coordinator vs marketing and sales coordinator overview

Marketing Research CoordinatorMarketing And Sales Coordinator
Yearly salary$57,307$45,306
Hourly rate$27.55$21.78
Growth rate19%19%
Number of jobs132,33789,923
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Average age3737
Years of experience66

Marketing research coordinator vs marketing and sales coordinator salary

Marketing research coordinators and marketing and sales coordinators have different pay scales, as shown below.

Marketing Research CoordinatorMarketing And Sales Coordinator
Average salary$57,307$45,306
Salary rangeBetween $42,000 And $78,000Between $33,000 And $61,000
Highest paying CityNew York, NYAlameda, CA
Highest paying stateWashingtonDelaware
Best paying companyNorthern TrustAIG
Best paying industryFinanceProfessional

Differences between marketing research coordinator and marketing and sales coordinator education

There are a few differences between a marketing research coordinator and a marketing and sales coordinator in terms of educational background:

Marketing Research CoordinatorMarketing And Sales Coordinator
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Marketing research coordinator vs marketing and sales coordinator demographics

Here are the differences between marketing research coordinators' and marketing and sales coordinators' demographics:

Marketing Research CoordinatorMarketing And Sales Coordinator
Average age3737
Gender ratioMale, 30.2% Female, 69.8%Male, 27.0% Female, 73.0%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 13.8% White, 65.0% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between marketing research coordinator and marketing and sales coordinator duties and responsibilities

Marketing research coordinator example responsibilities.

  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Design PowerPoint presentations, marketing materials and publications.
  • Provide strategic insights and campaign recommendations-monitore and analyze market research performance-coordinate client presentations using PowerPoint
  • Provide strategic insights and campaign recommendations-monitore and analyze market research performance-coordinate client presentations using PowerPoint

Marketing and sales coordinator example responsibilities.

  • Manage menus, photos, and promotions on the official website, as well as posts to OpenTable and Facebook.
  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Create an Instagram and increase followers from 0 to 300 and gain one new customer.
  • Review company websites for content and pricing accuracy, as well as ensuring SEO efforts and best practices are followed.
  • Update corporate website and LinkedIn page with news, new products and keywords and monitor and reply to web feedback.
  • Interact with all department heads for the coordination and implementation of interdepartmental projects, including gathering data for RFP's.
  • Show more

Marketing research coordinator vs marketing and sales coordinator skills

Common marketing research coordinator skills
  • Market Research, 14%
  • Analyze Data, 11%
  • Marketing Campaigns, 8%
  • Research Data, 7%
  • Research Projects, 6%
  • Press Releases, 5%
Common marketing and sales coordinator skills
  • Trade Shows, 8%
  • Customer Service, 7%
  • Marketing Campaigns, 7%
  • PowerPoint, 6%
  • CRM, 6%
  • Salesforce, 4%

Browse business and financial jobs