Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between marketing services managers and marketing manager/project managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a marketing services manager and a marketing manager/project manager. Additionally, a marketing services manager has an average salary of $117,977, which is higher than the $78,368 average annual salary of a marketing manager/project manager.
The top three skills for a marketing services manager include digital marketing, client facing and integrated marketing. The most important skills for a marketing manager/project manager are project management, digital marketing, and marketing campaigns.
| Marketing Services Manager | Marketing Manager/Project Manager | |
| Yearly salary | $117,977 | $78,368 |
| Hourly rate | $56.72 | $37.68 |
| Growth rate | 10% | 10% |
| Number of jobs | 166,503 | 187,949 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A marketing services manager is in charge of overseeing a company's marketing procedures, ensuring efficiency and smooth workflow. Their responsibilities often include developing promotional strategies, assessing the performance of staff, coordinating different teams, managing the budgets, researching new marketing and client opportunities, analyzing data, and developing solutions to optimize marketing services and operations. Furthermore, as a marketing services manager, it is essential to lead and encourage the workforce to reach goals, all while implementing the company's policies and regulations.
A marketing manager/project manager oversees a company's marketing programs and projects, aiming to attract more customers and increase the brand value of a business, product, or service. They primarily perform market research and assessments to identify marketing trends and opportunities, gather and analyze data to generate business leads, study the consumer and competitors in the industry, and identify the weaknesses and strengths of existing marketing projects, utilizing information to enhance operations. Additionally, a marketing manager/project manager leads operations and empowers staff while implementing company policies and industry standards.
Marketing services managers and marketing manager/project managers have different pay scales, as shown below.
| Marketing Services Manager | Marketing Manager/Project Manager | |
| Average salary | $117,977 | $78,368 |
| Salary range | Between $88,000 And $156,000 | Between $56,000 And $109,000 |
| Highest paying City | Beaverton, OR | Carson City, NV |
| Highest paying state | Nevada | Nevada |
| Best paying company | Starz | Meta |
| Best paying industry | Professional | Technology |
There are a few differences between a marketing services manager and a marketing manager/project manager in terms of educational background:
| Marketing Services Manager | Marketing Manager/Project Manager | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing services managers' and marketing manager/project managers' demographics:
| Marketing Services Manager | Marketing Manager/Project Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 46.7% Female, 53.3% | Male, 38.1% Female, 61.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |