Media sales consultant vs marketing consultant

The differences between media sales consultants and marketing consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a media sales consultant, becoming a marketing consultant takes usually requires 4-6 years. Additionally, a marketing consultant has an average salary of $70,593, which is higher than the $27,087 average annual salary of a media sales consultant.

The top three skills for a media sales consultant include media sales, CRM and powerpoint. The most important skills for a marketing consultant are customer service, web content, and media sales.

Media sales consultant vs marketing consultant overview

	Media Sales Consultant	Marketing Consultant
Yearly salary	$27,087	$70,593
Hourly rate	$13.02	$33.94
Growth rate	-8%	19%
Number of jobs	143,671	88,935
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 75%
Average age	44	37
Years of experience	4	6

What does a media sales consultant do?

A media sales consultant offers advice to organizations and individuals to promote their sales. Media sales consultants draft news, magazine articles, and press releases to boost sales. They develop media policies and plans with the organization's executives. It is their job to direct public relations campaigns for an organization or company. Also, they prepare speeches and set up speaking engagements. Knowledge and skills in Internet, CRM, PowerPoint, and account management are necessary for this job.

What does a marketing consultant do?

A marketing consultant is responsible for utilizing their extensive retail expertise to develop strategies on how to strengthen client base and achieve better sales. Furthermore, a marketing consultant must perform research and analysis to determine opportunities for financial gains, devise plans to improve client satisfaction, assess the competition, look out for any risks, and develop its brand and image. They should also ensure that all steps taken adhere to the policies and regulations of the organization.

Media sales consultant vs marketing consultant salary

Media sales consultants and marketing consultants have different pay scales, as shown below.

	Media Sales Consultant	Marketing Consultant
Average salary	$27,087	$70,593
Salary range	Between $10,000 And $68,000	Between $44,000 And $112,000
Highest paying City	-	Wilmington, DE
Highest paying state	-	Delaware
Best paying company	-	Meta
Best paying industry	-	Technology

Differences between media sales consultant and marketing consultant education

There are a few differences between a media sales consultant and a marketing consultant in terms of educational background:

	Media Sales Consultant	Marketing Consultant
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Pennsylvania	University of Georgia

Media sales consultant vs marketing consultant demographics

Here are the differences between media sales consultants' and marketing consultants' demographics:

	Media Sales Consultant	Marketing Consultant
Average age	44	37
Gender ratio	Male, 51.1% Female, 48.9%	Male, 46.0% Female, 54.0%
Race ratio	Black or African American, 6.0% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.5% American Indian and Alaska Native, 0.4%	Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.8% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage	10%	10%

Differences between media sales consultant and marketing consultant duties and responsibilities

Media sales consultant example responsibilities.

Achieve monthly sales goals through new business and upselling current clients.
Locate CDs, DVDs, movies and computer games for customers.
Handle all general store duties dealing with CDs, DVDs, and games and gaming devices.
Advise and install marketing campaigns for clients through SEM, PPC, digital video and print advertising.
Launch LivingSocial in Baltimore and organically grow the subscriber base, using networking meeting and social media via Facebook and twitter.
Create and execute company's plan for starting up brand Pinterest account.

Marketing consultant example responsibilities.

Contact inbound leads using HubSpot.
Design, deploy and manage end-to-end marketing automate solutions (Pardot and Hubspot).
Work with a B2C transportation provider to manage the day-to-day tasks for web advertising campaigns.
Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
Lead an international team of marketing professionals and graphic designers in a complete rebranding of client's website and marketing materials.
Manage online affiliate marketing tactics utilizing blogs and PPC campaigns

Media sales consultant vs marketing consultant skills

Common media sales consultant skills

Media Sales, 16%
CRM, 9%
PowerPoint, 6%
Account Management, 6%
Digital Marketing, 5%
Digital Products, 4%

Common marketing consultant skills

Customer Service, 12%
Web Content, 10%
Media Sales, 10%
Digital Marketing, 8%
Marketing Campaigns, 6%
Salesforce Marketing Cloud, 4%

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Media Sales Consultant
Media Sales Consultant vs Marketing Consultant

Updated January 8, 2025

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