Media sales consultant vs sales development representative

The differences between media sales consultants and sales development representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media sales consultant and a sales development representative. Additionally, a sales development representative has an average salary of $51,504, which is higher than the $27,087 average annual salary of a media sales consultant.

The top three skills for a media sales consultant include media sales, CRM and powerpoint. The most important skills for a sales development representative are SDR, lead generation, and customer service.

Media sales consultant vs sales development representative overview

	Media Sales Consultant	Sales Development Representative
Yearly salary	$27,087	$51,504
Hourly rate	$13.02	$24.76
Growth rate	-8%	4%
Number of jobs	143,671	199,588
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 83%
Average age	44	47
Years of experience	4	4

What does a media sales consultant do?

A media sales consultant offers advice to organizations and individuals to promote their sales. Media sales consultants draft news, magazine articles, and press releases to boost sales. They develop media policies and plans with the organization's executives. It is their job to direct public relations campaigns for an organization or company. Also, they prepare speeches and set up speaking engagements. Knowledge and skills in Internet, CRM, PowerPoint, and account management are necessary for this job.

What does a sales development representative do?

A sales development representative qualifies leads at the sales funnel's initial stages. Sales development representatives need to conduct research for prospective clients and qualify the leads before handing them to the sales team. They develop sales strategies to attract buyers or solicit potential customers. They need to build relationships with their customers to determine their needs and qualify the viability of interests to drive sales. Also, they collaborate with the sales executives making certain that corporate targets and goals are met.

Media sales consultant vs sales development representative salary

Media sales consultants and sales development representatives have different pay scales, as shown below.

	Media Sales Consultant	Sales Development Representative
Average salary	$27,087	$51,504
Salary range	Between $10,000 And $68,000	Between $34,000 And $77,000
Highest paying City	-	Boston, MA
Highest paying state	-	Alaska
Best paying company	-	PitchBook Data
Best paying industry	-	Start-up

Differences between media sales consultant and sales development representative education

There are a few differences between a media sales consultant and a sales development representative in terms of educational background:

	Media Sales Consultant	Sales Development Representative
Most common degree	Bachelor's Degree, 72%	Bachelor's Degree, 83%
Most common major	Business	Business
Most common college	University of Pennsylvania	University of Pennsylvania

Media sales consultant vs sales development representative demographics

Here are the differences between media sales consultants' and sales development representatives' demographics:

	Media Sales Consultant	Sales Development Representative
Average age	44	47
Gender ratio	Male, 51.1% Female, 48.9%	Male, 63.1% Female, 36.9%
Race ratio	Black or African American, 6.0% Unknown, 4.1% Hispanic or Latino, 13.4% Asian, 4.6% White, 71.5% American Indian and Alaska Native, 0.4%	Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	6%

Differences between media sales consultant and sales development representative duties and responsibilities

Media sales consultant example responsibilities.

Achieve monthly sales goals through new business and upselling current clients.
Locate CDs, DVDs, movies and computer games for customers.
Handle all general store duties dealing with CDs, DVDs, and games and gaming devices.
Advise and install marketing campaigns for clients through SEM, PPC, digital video and print advertising.
Launch LivingSocial in Baltimore and organically grow the subscriber base, using networking meeting and social media via Facebook and twitter.
Create and execute company's plan for starting up brand Pinterest account.

Sales development representative example responsibilities.

Manage organization website and Facebook page; writing articles for websites and newsletters.
Develop social media strategies for Facebook, LinkedIn, and emerging social networks, generating leads.
Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
supply chain management and procurement software (SaaS).
Handle customer service inquiries, returns, and RMA exchanges.
Develop a strong knowledge of SaaS sales techniques and lead management/generation.

Media sales consultant vs sales development representative skills

Common media sales consultant skills

Media Sales, 16%
CRM, 9%
PowerPoint, 6%
Account Management, 6%
Digital Marketing, 5%
Digital Products, 4%

Common sales development representative skills

SDR, 11%
Lead Generation, 6%
Customer Service, 6%
Account Executives, 5%
Linkedin, 5%
Outbound Calls, 4%

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Media Sales Consultant
Media Sales Consultant vs Sales Development Representative

Updated January 8, 2025

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