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The differences between national sales managers and group sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a national sales manager and a group sales manager. Additionally, a national sales manager has an average salary of $102,742, which is higher than the $52,423 average annual salary of a group sales manager.
The top three skills for a national sales manager include customer service, product development and trade shows. The most important skills for a group sales manager are booking, trade shows, and site inspections.
| National Sales Manager | Group Sales Manager | |
| Yearly salary | $102,742 | $52,423 |
| Hourly rate | $49.40 | $25.20 |
| Growth rate | 5% | 5% |
| Number of jobs | 94,554 | 104,735 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 76% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A national sales manager is responsible for leading a large group of sales teams, monitoring sales performance, and implementing strategic sales procedures to drive revenues and achieve the organization's profitability goals. National sales managers identify business opportunities by analyzing current market trends and closing business partnerships to boost the company's brand popularity and attract more customers. They also monitor marketing strategies and negotiate continuous agreements with existing customers to keep them purchasing the company's services. A national sales manager creates sales forecasts, ensuring that the services provided by the organization align with the standard budget goals.
A group sales manager's role is to oversee and coordinate a team of sales representatives, ensuring efficiency and customer satisfaction. Their responsibilities revolve around devising sales objectives, assessing workforce performance, managing schedules, and handling complex issues and complaints, resolving them promptly and efficiently. Moreover, they may perform clerical tasks such as producing progress reports, maintaining extensive records, and even liaising with clients through calls and correspondence. As a group sales manager, it is essential to lead and encourage the team to reach sales targets, all while implementing the company's policies and regulations.
National sales managers and group sales managers have different pay scales, as shown below.
| National Sales Manager | Group Sales Manager | |
| Average salary | $102,742 | $52,423 |
| Salary range | Between $67,000 And $155,000 | Between $31,000 And $86,000 |
| Highest paying City | Hartford, CT | New York, NY |
| Highest paying state | Washington | New York |
| Best paying company | NetApp | Eaton |
| Best paying industry | Manufacturing | Hospitality |
There are a few differences between a national sales manager and a group sales manager in terms of educational background:
| National Sales Manager | Group Sales Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 76% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between national sales managers' and group sales managers' demographics:
| National Sales Manager | Group Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 80.4% Female, 19.6% | Male, 40.2% Female, 59.8% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |