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Online marketing strategist vs marketing supervisor

The differences between online marketing strategists and marketing supervisors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an online marketing strategist and a marketing supervisor. Additionally, an online marketing strategist has an average salary of $114,651, which is higher than the $64,304 average annual salary of a marketing supervisor.

The top three skills for an online marketing strategist include website development, facebook ads and marketing campaigns. The most important skills for a marketing supervisor are customer satisfaction, direct reports, and customer service.

Online marketing strategist vs marketing supervisor overview

Online Marketing StrategistMarketing Supervisor
Yearly salary$114,651$64,304
Hourly rate$55.12$30.92
Growth rate10%10%
Number of jobs80,26374,956
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 71%
Average age3939
Years of experience1010

Online marketing strategist vs marketing supervisor salary

Online marketing strategists and marketing supervisors have different pay scales, as shown below.

Online Marketing StrategistMarketing Supervisor
Average salary$114,651$64,304
Salary rangeBetween $78,000 And $166,000Between $45,000 And $90,000
Highest paying City-Dix Hills, NY
Highest paying state-New York
Best paying company-Halliburton
Best paying industry-Retail

Differences between online marketing strategist and marketing supervisor education

There are a few differences between an online marketing strategist and a marketing supervisor in terms of educational background:

Online Marketing StrategistMarketing Supervisor
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 71%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Online marketing strategist vs marketing supervisor demographics

Here are the differences between online marketing strategists' and marketing supervisors' demographics:

Online Marketing StrategistMarketing Supervisor
Average age3939
Gender ratioMale, 51.2% Female, 48.8%Male, 43.5% Female, 56.5%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between online marketing strategist and marketing supervisor duties and responsibilities

Online marketing strategist example responsibilities.

  • Enhance customers experience by providing expert advice and recommendations in order to achieve a positive ROI.
  • Manage media relationships, including contract negotiations, creative development and delivery, implementation, and ROI analysis.
  • Define and optimize lead nurturing strategy, create regular cadence of outbound marketing, leverage marketing automation and CRM technology.
  • Develop customer coverage strategy to effectively deploy inside sales, field sales teams, and telemarketing across customer universe.

Marketing supervisor example responsibilities.

  • Utilize marketing/sales automation tools (salesforce.com, pardot.com) to help track, manage and properly distribute each individual lead.
  • Create effective and engaging website content through collaboration with stakeholders and search engine optimization (SEO).
  • Coordinate with other team leaders on large projects and SEM wide decisions.
  • Direct creative development for banner ads, SEM copy, and landing pages.
  • Assemble proposals, statement of qualifications, and PowerPoint presentations for various stages of submissions.
  • Identify, build and maintain all respective content areas of corporate websites and maximize SEO opportunities for brand's online presence.
  • Show more

Online marketing strategist vs marketing supervisor skills

Common online marketing strategist skills
  • Website Development, 13%
  • Facebook ADS, 7%
  • Marketing Campaigns, 7%
  • Email Campaigns, 7%
  • Keyword Research, 5%
  • Google Adwords, 5%
Common marketing supervisor skills
  • Customer Satisfaction, 40%
  • Direct Reports, 31%
  • Customer Service, 7%
  • Digital Marketing, 3%
  • Payroll, 2%
  • Marketing Campaigns, 2%

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