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The differences between publications coordinators and media relations specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a publications coordinator and a media relations specialist. Additionally, a media relations specialist has an average salary of $50,856, which is higher than the $48,593 average annual salary of a publications coordinator.
The top three skills for a publications coordinator include press releases, powerpoint and web content. The most important skills for a media relations specialist are patients, compassion, and press releases.
| Publications Coordinator | Media Relations Specialist | |
| Yearly salary | $48,593 | $50,856 |
| Hourly rate | $23.36 | $24.45 |
| Growth rate | 8% | 8% |
| Number of jobs | 27,541 | 44,665 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 68% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A publications coordinator is responsible for assisting the publishing processes from the drafting to the distribution of materials. Publications coordinators check the accuracy and quality of the content, ensuring that the materials are free from plagiarism and adhere to publishing guidelines and regulations. They also follow publishing deadlines and confirm the submission of all materials in printing. A publication coordinator assists the marketing team in promoting the organization's products by handling and updating social media accounts, as well as searching for the recent trends as an issue for the next publications.
A media relations specialist's role is to help a company maintain good public relations through various forms of media, ensuring to convey their brand's purpose and message. Their responsibilities typically revolve around developing strategies and opportunities, producing newsletters and press releases, remaining updated with the latest trends, and even managing the company's social media platforms. A media relations specialist may also delegate tasks to writers and graphic designers, arrange schedules, and ensure that all goals are met within the expected deadline and budget.
Publications coordinators and media relations specialists have different pay scales, as shown below.
| Publications Coordinator | Media Relations Specialist | |
| Average salary | $48,593 | $50,856 |
| Salary range | Between $36,000 And $64,000 | Between $36,000 And $69,000 |
| Highest paying City | Washington, DC | Washington, DC |
| Highest paying state | Virginia | Washington |
| Best paying company | AstraZeneca | Edelman Financial Engines |
| Best paying industry | Finance | Finance |
There are a few differences between a publications coordinator and a media relations specialist in terms of educational background:
| Publications Coordinator | Media Relations Specialist | |
| Most common degree | Bachelor's Degree, 78% | Bachelor's Degree, 68% |
| Most common major | Communication | Business |
| Most common college | Stanford University | Stanford University |
Here are the differences between publications coordinators' and media relations specialists' demographics:
| Publications Coordinator | Media Relations Specialist | |
| Average age | 42 | 42 |
| Gender ratio | Male, 29.4% Female, 70.6% | Male, 30.6% Female, 69.4% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |