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The differences between regional marketing specialists and content specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a regional marketing specialist and a content specialist. Additionally, a content specialist has an average salary of $66,018, which is higher than the $46,291 average annual salary of a regional marketing specialist.
The top three skills for a regional marketing specialist include powerpoint, technical assistance and life insurance. The most important skills for a content specialist are customer service, digital marketing, and wordpress.
| Regional Marketing Specialist | Content Specialist | |
| Yearly salary | $46,291 | $66,018 |
| Hourly rate | $22.26 | $31.74 |
| Growth rate | 19% | 19% |
| Number of jobs | 115,805 | 40,346 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 76% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Regional Marketing Specialists handle the marketing needs of the company. They create marketing campaigns, set the company branding, and strategize marketing content. Regional marketing specialists are roles that are usually available in companies that operate in various areas or territories. As such, these companies divide their business operations into different regions so that their services and other operations-related activities are specialized. In line with this, Regional Marketing Specialists cater to the marketing needs of the company in the specific region they are assigned to. They have an in-depth understanding of the target market in the region. With this, they can create marketing campaigns that would appeal to the market.
A content specialist's role is to create strategies in developing captivating and engaging content to boost brand awareness and interest in a company. Their responsibilities revolve around conducting research and analysis of marketing conditions to identify new opportunities, keeping abreast of the latest trends, producing presentations and progress reports, and creating content through various mediums such as social media and print materials. Furthermore, it is essential to coordinate with managers and other content creators, all while adhering to the company's policies and standards.
Regional marketing specialists and content specialists have different pay scales, as shown below.
| Regional Marketing Specialist | Content Specialist | |
| Average salary | $46,291 | $66,018 |
| Salary range | Between $31,000 And $68,000 | Between $52,000 And $83,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Washington | New Jersey |
| Best paying company | Venable | Meta |
| Best paying industry | Finance | Health Care |
There are a few differences between a regional marketing specialist and a content specialist in terms of educational background:
| Regional Marketing Specialist | Content Specialist | |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 76% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between regional marketing specialists' and content specialists' demographics:
| Regional Marketing Specialist | Content Specialist | |
| Average age | 37 | 37 |
| Gender ratio | Male, 48.8% Female, 51.2% | Male, 43.0% Female, 57.0% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.6% White, 67.6% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 11.0% White, 66.3% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |