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Revenue manager vs product marketing manager

The differences between revenue managers and product marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a revenue manager and a product marketing manager. Additionally, a product marketing manager has an average salary of $112,220, which is higher than the $86,270 average annual salary of a revenue manager.

The top three skills for a revenue manager include revenue cycle, reservations and customer service. The most important skills for a product marketing manager are digital marketing, product management, and project management.

Revenue manager vs product marketing manager overview

Revenue ManagerProduct Marketing Manager
Yearly salary$86,270$112,220
Hourly rate$41.48$53.95
Growth rate10%10%
Number of jobs110,405166,047
Job satisfaction--
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 75%
Average age3939
Years of experience1010

What does a revenue manager do?

A revenue manager is responsible for conducting price analysis and revenue strategies to support business development and improve marketing techniques. Revenue managers research on the current market trends, evaluate statistical data of resources, maintain reasonable rates, and match the competitiveness of other hotel industries. They also work closely with the marketing and public relations team on releasing press releases, managing media appearance, and publishing content on the digital platform. A revenue manager must have excellent communication and organizational skills, tracking business and financial transactions, and coordinating with potential clients for partnerships.

What does a product marketing manager do?

A product marketing manager is responsible for managing the company's goods and services, promoting brand awareness, developing effective marketing campaigns to attract existing and potential clients, generating more revenues, and achieving its profitability goals. Product marketing managers must have excellent knowledge of the marketing industry, as well as broad ideas on the current industry trends to meet clients' demands and identify business opportunities. A product marketing manager should be highly communicative and display excellent leadership skills to work with other departments and respond to clients' inquiries and concerns timely and efficiently.

Revenue manager vs product marketing manager salary

Revenue managers and product marketing managers have different pay scales, as shown below.

Revenue ManagerProduct Marketing Manager
Average salary$86,270$112,220
Salary rangeBetween $59,000 And $124,000Between $83,000 And $149,000
Highest paying CityNovato, CASan Bruno, CA
Highest paying stateCaliforniaCalifornia
Best paying companyMetaCredit Karma
Best paying industryTechnologyTechnology

Differences between revenue manager and product marketing manager education

There are a few differences between a revenue manager and a product marketing manager in terms of educational background:

Revenue ManagerProduct Marketing Manager
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Revenue manager vs product marketing manager demographics

Here are the differences between revenue managers' and product marketing managers' demographics:

Revenue ManagerProduct Marketing Manager
Average age3939
Gender ratioMale, 41.6% Female, 58.4%Male, 61.6% Female, 38.4%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between revenue manager and product marketing manager duties and responsibilities

Revenue manager example responsibilities.

  • Manage room availability and rates on a daily basis within the PMS, OTA and CRS to maximize room revenue.
  • Manage OTA channel partners and perform market analysis including monitoring trends, need periods, promotional opportunities and rate parities.
  • Manage and oversee performance of all OTA and contract rates ensuring the hotel is positioned correctly base on changing demand.
  • Maintain spreadsheets and ERP applications to analyze and manage collections for manufacturers regarding all aspects of receivables.
  • Evaluate group booking opportunities for pattern and placement and provide pricing recommendations to ensure maximum revenue potential is achieved.
  • Manage accounts receivable accountants performing monthly accounting closes, reconciliations, and revenue and billing subsystem adjustments and maintenance.
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Product marketing manager example responsibilities.

  • Manage IP and IPX VPN solutions, including definition of next generation ipsec-base products.
  • Manage execution of retail signage (POS) and cross promotions for grocery partners.
  • Lead a global team representing the commercial interests of the Americas, Europe and Asia.
  • Define, design and manage next generation intranet product incorporating HTML, CGI, and JAVA.
  • Define the product and manage the development of a line of switch mode power supplies for the PC & general market.
  • Lead product development and business development of emerging mobile and cloud solutions.
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Revenue manager vs product marketing manager skills

Common revenue manager skills
  • Revenue Cycle, 11%
  • Reservations, 8%
  • Customer Service, 7%
  • Patients, 6%
  • Cycle Management, 6%
  • Revenue Management, 5%
Common product marketing manager skills
  • Digital Marketing, 7%
  • Product Management, 7%
  • Project Management, 6%
  • Marketing Campaigns, 5%
  • Market Research, 4%
  • B2B Marketing, 4%

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