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The differences between sales operations specialists and marketing & sales specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a sales operations specialist, becoming a marketing & sales specialist takes usually requires 4-6 years. Additionally, a sales operations specialist has an average salary of $76,900, which is higher than the $54,214 average annual salary of a marketing & sales specialist.
The top three skills for a sales operations specialist include sales operations, CRM and customer service. The most important skills for a marketing & sales specialist are customer service, digital marketing, and ROI.
| Sales Operations Specialist | Marketing & Sales Specialist | |
| Yearly salary | $76,900 | $54,214 |
| Hourly rate | $36.97 | $26.06 |
| Growth rate | 4% | 19% |
| Number of jobs | 355,551 | 209,292 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 65% | Bachelor's Degree, 75% |
| Average age | 47 | 37 |
| Years of experience | 4 | 6 |
The sales operation specialist is the one who is responsible for making certain that the company's sales are efficient and effective. They gather and evaluate sales data for a company. The results are compared with business plans and previous forecasts to find out if goals were achieved. These specialists are also responsible for creating forecasts about upcoming sales data. Also, they make contracts that fulfill both customer and company needs. Skills required for a sales operations specialist include negotiation, good communication skills, analytical, and strong leadership skills.
A marketing/sales specialist is responsible for analyzing the effectiveness of marketing campaigns and promotional strategies, evaluating market data trends to identify business opportunities for revenue resources and profitability. Marketing/sales specialists conduct surveys on various social media platforms and other communication mediums to determine consumer demands and public interests. They also coordinate with the senior management to develop efficient program management systems and execute deliverables with the highest customer satisfaction. A marketing/sales specialist meets with potential clients, negotiates contracts, and addresses their inquiries, concerns, and special requests.
Sales operations specialists and marketing & sales specialists have different pay scales, as shown below.
| Sales Operations Specialist | Marketing & Sales Specialist | |
| Average salary | $76,900 | $54,214 |
| Salary range | Between $50,000 And $116,000 | Between $37,000 And $78,000 |
| Highest paying City | Seattle, WA | Renton, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Amazon | McKinsey & Company Inc |
| Best paying industry | - | Telecommunication |
There are a few differences between a sales operations specialist and a marketing & sales specialist in terms of educational background:
| Sales Operations Specialist | Marketing & Sales Specialist | |
| Most common degree | Bachelor's Degree, 65% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | SUNY College of Technology at Alfred | University of Georgia |
Here are the differences between sales operations specialists' and marketing & sales specialists' demographics:
| Sales Operations Specialist | Marketing & Sales Specialist | |
| Average age | 47 | 37 |
| Gender ratio | Male, 51.5% Female, 48.5% | Male, 43.7% Female, 56.3% |
| Race ratio | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.3% American Indian and Alaska Native, 0.2% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 10.8% White, 66.2% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 6% | 10% |