Senior research consultant vs marketing specialist

The differences between senior research consultants and marketing specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior research consultant and a marketing specialist. Additionally, a senior research consultant has an average salary of $99,069, which is higher than the $54,942 average annual salary of a marketing specialist.

The top three skills for a senior research consultant include SAS, java and data analysis. The most important skills for a marketing specialist are digital marketing, marketing campaigns, and project management.

Senior research consultant vs marketing specialist overview

	Senior Research Consultant	Marketing Specialist
Yearly salary	$99,069	$54,942
Hourly rate	$47.63	$26.41
Growth rate	19%	19%
Number of jobs	75,367	87,145
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 57%	Bachelor's Degree, 78%
Average age	37	37
Years of experience	6	6

Senior research consultant vs marketing specialist salary

Senior research consultants and marketing specialists have different pay scales, as shown below.

	Senior Research Consultant	Marketing Specialist
Average salary	$99,069	$54,942
Salary range	Between $64,000 And $152,000	Between $36,000 And $82,000
Highest paying City	San Francisco, CA	Seattle, WA
Highest paying state	New Jersey	Washington
Best paying company	Twitter	Google
Best paying industry	Finance	Technology

Differences between senior research consultant and marketing specialist education

There are a few differences between a senior research consultant and a marketing specialist in terms of educational background:

	Senior Research Consultant	Marketing Specialist
Most common degree	Bachelor's Degree, 57%	Bachelor's Degree, 78%
Most common major	Psychology	Business
Most common college	University of Georgia	University of Georgia

Senior research consultant vs marketing specialist demographics

Here are the differences between senior research consultants' and marketing specialists' demographics:

	Senior Research Consultant	Marketing Specialist
Average age	37	37
Gender ratio	Male, 54.4% Female, 45.6%	Male, 35.5% Female, 64.5%
Race ratio	Black or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.4% Asian, 14.5% White, 64.3% American Indian and Alaska Native, 0.1%	Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 11.2% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage	10%	10%

Differences between senior research consultant and marketing specialist duties and responsibilities

Senior research consultant example responsibilities.

Attain and practice medical insurance information rapidly and correctly; including main carriers and Medicaid.
Present to clients on: new products, private-label, Rx-to-OTC switches, and FDA rulings.
Perform drug accountability according to FDA requirements and guidelines.
Conduct power analysis and sample size calculation, ANOVA, non-linear regression modeling, repeat measure analysis, and longitudinal analysis.
Spearhead ROI movement instituting a marketing mix modeling program.

Marketing specialist example responsibilities.

Manage company twitter feed, posting new requisitions and articles of interest.
Generate leads, create property postings, social media (Instagram, Facebook, etc . )
Manage PPC campaigns, including SEM budgeting, writing ad copy, keyword selection (incl.
Manage end-to- end process for the brand brochure including creative brief development, copywriting, proofreading and executive approvals.
Manage LinkedIn client group by promoting conversations, approving user requests to join and posting company updates and relevant content.
Accomplish in presentation, negotiation, and closing with demonstrate talent for establishing positive rapport and instilling client confidence and loyalty.

Senior research consultant vs marketing specialist skills

Common senior research consultant skills

SAS, 22%
Java, 15%
Data Analysis, 9%
Visualization, 7%
R, 5%
Business Development, 4%

Common marketing specialist skills

Digital Marketing, 13%
Marketing Campaigns, 6%
Project Management, 5%
Email Marketing, 4%
PowerPoint, 4%
Customer Service, 4%

Senior Research Consultant vs. similar jobs

Senior Research Consultant related careers

Senior Research Consultant related jobs

What similar roles do

Zippia Careers
Business and Financial Industry
Senior Research Consultant
Senior Research Consultant vs Marketing Specialist

Updated January 8, 2025

Browse business and financial jobs