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The differences between senior sales analysts and marketing coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a senior sales analyst and a marketing coordinator. Additionally, a senior sales analyst has an average salary of $82,205, which is higher than the $48,326 average annual salary of a marketing coordinator.
The top three skills for a senior sales analyst include salesforce, powerpoint and data analysis. The most important skills for a marketing coordinator are digital marketing, customer service, and marketing campaigns.
| Senior Sales Analyst | Marketing Coordinator | |
| Yearly salary | $82,205 | $48,326 |
| Hourly rate | $39.52 | $23.23 |
| Growth rate | 19% | 19% |
| Number of jobs | 79,532 | 91,281 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 80% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A senior sales analyst is primarily in charge of overseeing and developing the sales operations of a company, ensuring efficiency and smooth workflow. Their responsibilities include performing research and analysis to identify sales opportunities, gathering and analyzing data, studying the strengths and weaknesses of existing procedures, implementing solutions, and developing strategies to improve sales. They may also develop sales forecasts and monitor the progress of all efforts, supporting staff as needed. Furthermore, as a senior sales analyst, it is essential to lead and serve as a mentor to junior analysts while implementing the company's policies and regulations.
A marketing coordinator supports the marketing department on deciding strategies and business efforts to develop the brand image and boost customer satisfaction. Marketing coordinators' duties include assisting in advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, and contributing ideas to improve the brand's profitability. A marketing coordinator must have excellent critical thinking and writing skills to help with the creation of social media advertisements and marketing content. It also requires impressive time-management and multi-tasking skills, especially on meeting deadlines and making adjustments on the initial plans as needed.
Senior sales analysts and marketing coordinators have different pay scales, as shown below.
| Senior Sales Analyst | Marketing Coordinator | |
| Average salary | $82,205 | $48,326 |
| Salary range | Between $60,000 And $111,000 | Between $34,000 And $67,000 |
| Highest paying City | Seattle, WA | New York, NY |
| Highest paying state | Washington | New Jersey |
| Best paying company | Amazon | Keller Williams Capital Properties |
| Best paying industry | Retail | Technology |
There are a few differences between a senior sales analyst and a marketing coordinator in terms of educational background:
| Senior Sales Analyst | Marketing Coordinator | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 80% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between senior sales analysts' and marketing coordinators' demographics:
| Senior Sales Analyst | Marketing Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 53.1% Female, 46.9% | Male, 27.4% Female, 72.6% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 12.2% White, 64.9% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.1% White, 67.2% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |