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The differences between assistant marketing managers and managers, field marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an assistant marketing manager and a manager, field marketing. Additionally, an assistant marketing manager has an average salary of $94,094, which is higher than the $93,296 average annual salary of a manager, field marketing.
The top three skills for an assistant marketing manager include digital marketing, marketing campaigns and project management. The most important skills for a manager, field marketing are digital marketing, integrated marketing, and project management.
| Assistant Marketing Manager | Manager, Field Marketing | |
| Yearly salary | $94,094 | $93,296 |
| Hourly rate | $45.24 | $44.85 |
| Growth rate | 10% | 10% |
| Number of jobs | 82,527 | 174,371 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 82% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
An assistant marketing manager is primarily responsible for overseeing marketing operations, reaching sales targets and boosting brand awareness. There are also instances where one must coordinate with various marketing staff to develop plans and strategies, utilize knowledge on trends to determine new opportunities, conduct marketing projects and campaigns, and produce sales forecasts from financial data. Furthermore, an assistant marketing manager may perform clerical duties such as delivering progress reports and presentations, managing schedules, and responding to calls and inquiries.
A field marketing manager oversees a company's field marketing operations, aiming to improve brand awareness and reach sales goals. Their responsibilities primarily revolve around devising marketing strategies, participating in organizing campaigns and trade shows, setting objectives for the team, and monitoring the progress of marketing programs, ensuring they are functioning effectively and efficiently. There are also instances when the manager must address issues and concerns, performing corrective measures when necessary. Furthermore, as a manager, it is essential to lead and encourage the team to reach company goals while implementing the company's policies and regulations.
Assistant marketing managers and managers, field marketing have different pay scales, as shown below.
| Assistant Marketing Manager | Manager, Field Marketing | |
| Average salary | $94,094 | $93,296 |
| Salary range | Between $64,000 And $136,000 | Between $68,000 And $127,000 |
| Highest paying City | Portsmouth, VA | Carson City, NV |
| Highest paying state | Virginia | Nevada |
| Best paying company | General Motors | |
| Best paying industry | Finance | Technology |
There are a few differences between an assistant marketing manager and a manager, field marketing in terms of educational background:
| Assistant Marketing Manager | Manager, Field Marketing | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 82% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between assistant marketing managers' and managers, field marketing' demographics:
| Assistant Marketing Manager | Manager, Field Marketing | |
| Average age | 39 | 39 |
| Gender ratio | Male, 39.0% Female, 61.0% | Male, 47.1% Female, 52.9% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |