Brand director vs business development director

The differences between brand directors and business development directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a brand director and a business development director. Additionally, a brand director has an average salary of $123,533, which is higher than the $117,784 average annual salary of a business development director.

The top three skills for a brand director include brand strategy, brand marketing and digital marketing. The most important skills for a business development director are healthcare, CRM, and patients.

Brand director vs business development director overview

	Brand Director	Business Development Director
Yearly salary	$123,533	$117,784
Hourly rate	$59.39	$56.63
Growth rate	10%	10%
Number of jobs	72,697	153,601
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 74%
Average age	39	39
Years of experience	10	10

What does a brand director do?

A brand director spearheads the overall brand and marketing operations in a company. Their responsibilities revolve around setting goals and standards, coordinating departments, liaising with key distributors and suppliers, and overseeing the workflow and the workforce involved in the operations. A brand director must also devise strategies to attain optimal services and reach sales targets, oversee the hiring and training processes, and delegate duties when it comes to projects and programs. Furthermore, as a director, it is essential to lead and encourage the workforce, all while implementing the company's policies and regulations.

What does a business development director do?

A business development director specializes in crafting plans and strategies to develop the relationship between the brand, clients, and other key characters in the industry. It is their responsibility to examine and understand everything about the brand and figure out which areas require improvement or changes. They must also conduct a thorough marketing analysis and remain updated on the latest trends in the market to identify new opportunities that would improve customer satisfaction. Furthermore, they must also communicate with all clients, even appear on public gatherings to strengthen brand awareness.

Brand director vs business development director salary

Brand directors and business development directors have different pay scales, as shown below.

	Brand Director	Business Development Director
Average salary	$123,533	$117,784
Salary range	Between $92,000 And $165,000	Between $72,000 And $192,000
Highest paying City	Beaverton, OR	San Francisco, CA
Highest paying state	Nevada	New Mexico
Best paying company	PayPal	alliantgroup
Best paying industry	Finance	Finance

Differences between brand director and business development director education

There are a few differences between a brand director and a business development director in terms of educational background:

	Brand Director	Business Development Director
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 74%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Brand director vs business development director demographics

Here are the differences between brand directors' and business development directors' demographics:

	Brand Director	Business Development Director
Average age	39	39
Gender ratio	Male, 54.1% Female, 45.9%	Male, 72.3% Female, 27.7%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between brand director and business development director duties and responsibilities

Brand director example responsibilities.

Manage relationships with SEO consultants and all SEM vendors to ensure all participants are rowing the same way for maximum growth.
Develop and manage new health brand strategy including creation of healthcare professional/dietitian program.
Analyze Nielsen and research data to understand consumption trends and target consumer.
Maximize effectiveness and impact by harnessing data to drive predictive, consistent results, make better decisions and maximize ROI.
Measure, analyze and report to executive leadership on marketing programs and campaign performances against predetermine KPI s and ROI.
Launch CRM programs leveraging digital platforms that engage high net worth consumers in Russia and hard-to-reach trend-setters in the UK.

Business development director example responsibilities.

Create and manage business development, government affairs and public relations initiatives to achieve growth objectives for this correctional healthcare company.
Achieve access to SVP level resulting in significant new business.
Manage network services, e-ticketing and packaging solutions, CRM solutions, message management, and e-provisioning/identity management/security solutions.
Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
Track all sales and marketing activities using a CRM program and analyze data to optimize business development approach and management
Collaborate with the marketing team to ensure laser focuse messages at all conferences and trade shows ensuring competitive logistics solution offerings.

Brand director vs business development director skills

Common brand director skills

Brand Strategy, 10%
Brand Marketing, 9%
Digital Marketing, 8%
Brand Management, 8%
Integrated Marketing, 5%
Marketing Campaigns, 4%

Common business development director skills

Healthcare, 9%
CRM, 5%
Patients, 4%
Customer Relationships, 4%
Account Management, 4%
Project Management, 4%

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Brand Director
Brand Director vs Business Development Director

Updated January 8, 2025

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