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Brand director vs director

The differences between brand directors and directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a brand director, becoming a director takes usually requires 4-6 years. Additionally, a brand director has an average salary of $123,533, which is higher than the $113,489 average annual salary of a director.

The top three skills for a brand director include brand strategy, brand marketing and digital marketing. The most important skills for a director are healthcare, customer service, and oversight.

Brand director vs director overview

Brand DirectorDirector
Yearly salary$123,533$113,489
Hourly rate$59.39$54.56
Growth rate10%8%
Number of jobs72,697230,711
Job satisfaction-5
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 64%
Average age3940
Years of experience106

What does a brand director do?

A brand director spearheads the overall brand and marketing operations in a company. Their responsibilities revolve around setting goals and standards, coordinating departments, liaising with key distributors and suppliers, and overseeing the workflow and the workforce involved in the operations. A brand director must also devise strategies to attain optimal services and reach sales targets, oversee the hiring and training processes, and delegate duties when it comes to projects and programs. Furthermore, as a director, it is essential to lead and encourage the workforce, all while implementing the company's policies and regulations.

What does a director do?

Directors work in show business, whether in a film, a television show, or a theatre production. They are responsible for bringing the material to life. They work with the writers to get a clear vision of how the production should look. They lead the production team in planning for the production, identifying filming or rehearsing schedules, casting for roles, and other aspects that need to be decided upon. Directors provide direction to the actors to ensure that the actors understand their role and will be able to effectively convey emotions to the audience. They also manage all other crew members and communicate their expectations clearly so that everyone on the set is working towards one vision.

Brand director vs director salary

Brand directors and directors have different pay scales, as shown below.

Brand DirectorDirector
Average salary$123,533$113,489
Salary rangeBetween $92,000 And $165,000Between $66,000 And $192,000
Highest paying CityBeaverton, ORNew York, NY
Highest paying stateNevadaNew York
Best paying companyPayPalMayo Clinic
Best paying industryFinanceFinance

Differences between brand director and director education

There are a few differences between a brand director and a director in terms of educational background:

Brand DirectorDirector
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 64%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaStanford University

Brand director vs director demographics

Here are the differences between brand directors' and directors' demographics:

Brand DirectorDirector
Average age3940
Gender ratioMale, 54.1% Female, 45.9%Male, 53.2% Female, 46.8%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.5% Asian, 6.4% White, 65.5% American Indian and Alaska Native, 0.2%
LGBT Percentage10%14%

Differences between brand director and director duties and responsibilities

Brand director example responsibilities.

  • Manage relationships with SEO consultants and all SEM vendors to ensure all participants are rowing the same way for maximum growth.
  • Develop and manage new health brand strategy including creation of healthcare professional/dietitian program.
  • Analyze Nielsen and research data to understand consumption trends and target consumer.
  • Maximize effectiveness and impact by harnessing data to drive predictive, consistent results, make better decisions and maximize ROI.
  • Measure, analyze and report to executive leadership on marketing programs and campaign performances against predetermine KPI s and ROI.
  • Launch CRM programs leveraging digital platforms that engage high net worth consumers in Russia and hard-to-reach trend-setters in the UK.
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Director example responsibilities.

  • Manage water metering programs for NYC and national portfolio.
  • Collaborate with the CPA to manage financials and reporting / distribution to physicians.
  • Manage OEM manufacturing partners for making bulk solutions, product fills and final packaging.
  • Lead company's first deep-fill structural project, bring company into EPA compliance, establish effective QA-QC program.
  • Develop company website entirely as well as wrote and manage the SEO and upkeep for overall site maintenance.
  • Manage the company's hotel portfolio operations and assets, including renovation, new build, conversions, and rebranding.
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Brand director vs director skills

Common brand director skills
  • Brand Strategy, 10%
  • Brand Marketing, 9%
  • Digital Marketing, 8%
  • Brand Management, 8%
  • Integrated Marketing, 5%
  • Marketing Campaigns, 4%
Common director skills
  • Healthcare, 10%
  • Customer Service, 10%
  • Oversight, 7%
  • Project Management, 6%
  • Human Resources, 4%
  • Business Development, 4%

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