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The differences between business development and marketing managers and business development directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a business development and marketing manager and a business development director. Additionally, a business development director has an average salary of $117,784, which is higher than the $75,369 average annual salary of a business development and marketing manager.
The top three skills for a business development and marketing manager include digital marketing, market research and product development. The most important skills for a business development director are healthcare, CRM, and patients.
| Business Development And Marketing Manager | Business Development Director | |
| Yearly salary | $75,369 | $117,784 |
| Hourly rate | $36.24 | $56.63 |
| Growth rate | 10% | 10% |
| Number of jobs | 182,239 | 153,601 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 74% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
The business development and marketing manager is in charge of overseeing a company's marketing programs and projects. They primarily manage and coordinate teams, set goals and guidelines, organize budgets and timelines, conceptualize plans, and develop strategies to optimize operations. They may also liaise with clients and suppliers, streamline marketing materials, and train staff. Furthermore, as a manager, it is essential to lead and encourage the workforce to reach goals, all while enforcing the company's policies and regulations.
A business development director specializes in crafting plans and strategies to develop the relationship between the brand, clients, and other key characters in the industry. It is their responsibility to examine and understand everything about the brand and figure out which areas require improvement or changes. They must also conduct a thorough marketing analysis and remain updated on the latest trends in the market to identify new opportunities that would improve customer satisfaction. Furthermore, they must also communicate with all clients, even appear on public gatherings to strengthen brand awareness.
Business development and marketing managers and business development directors have different pay scales, as shown below.
| Business Development And Marketing Manager | Business Development Director | |
| Average salary | $75,369 | $117,784 |
| Salary range | Between $50,000 And $111,000 | Between $72,000 And $192,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | New York | New Mexico |
| Best paying company | Applied Materials | alliantgroup |
| Best paying industry | Finance | Finance |
There are a few differences between a business development and marketing manager and a business development director in terms of educational background:
| Business Development And Marketing Manager | Business Development Director | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 74% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between business development and marketing managers' and business development directors' demographics:
| Business Development And Marketing Manager | Business Development Director | |
| Average age | 39 | 39 |
| Gender ratio | Male, 53.2% Female, 46.8% | Male, 72.3% Female, 27.7% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |