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The differences between business development and marketing managers and business development executives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a business development and marketing manager and a business development executive. Additionally, a business development executive has an average salary of $97,871, which is higher than the $75,369 average annual salary of a business development and marketing manager.
The top three skills for a business development and marketing manager include digital marketing, market research and product development. The most important skills for a business development executive are business development, digital transformation, and customer service.
| Business Development And Marketing Manager | Business Development Executive | |
| Yearly salary | $75,369 | $97,871 |
| Hourly rate | $36.24 | $47.05 |
| Growth rate | 10% | 10% |
| Number of jobs | 182,239 | 189,950 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
The business development and marketing manager is in charge of overseeing a company's marketing programs and projects. They primarily manage and coordinate teams, set goals and guidelines, organize budgets and timelines, conceptualize plans, and develop strategies to optimize operations. They may also liaise with clients and suppliers, streamline marketing materials, and train staff. Furthermore, as a manager, it is essential to lead and encourage the workforce to reach goals, all while enforcing the company's policies and regulations.
A business development executive serves as a senior manager who drives company sales. Business development executives convince existing clients to buy more offerings and also source new clients. The focus of their job is on lead generation, prospect management, and customer acquisition. They collaborate with management in terms of sales objectives, planning, and prediction. The skills necessary for this job include customer service and relations, time management, strong written communication, and sales process experience.
Business development and marketing managers and business development executives have different pay scales, as shown below.
| Business Development And Marketing Manager | Business Development Executive | |
| Average salary | $75,369 | $97,871 |
| Salary range | Between $50,000 And $111,000 | Between $64,000 And $149,000 |
| Highest paying City | San Francisco, CA | Phoenix, AZ |
| Highest paying state | New York | Arizona |
| Best paying company | Applied Materials | Clifford Chance |
| Best paying industry | Finance | Pharmaceutical |
There are a few differences between a business development and marketing manager and a business development executive in terms of educational background:
| Business Development And Marketing Manager | Business Development Executive | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between business development and marketing managers' and business development executives' demographics:
| Business Development And Marketing Manager | Business Development Executive | |
| Average age | 39 | 39 |
| Gender ratio | Male, 53.2% Female, 46.8% | Male, 63.8% Female, 36.2% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |