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Commercial marketing specialist vs marketing executive

The differences between commercial marketing specialists and marketing executives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a commercial marketing specialist and a marketing executive. Additionally, a commercial marketing specialist has an average salary of $75,494, which is higher than the $73,499 average annual salary of a marketing executive.

The top three skills for a commercial marketing specialist include market research, marketing campaigns and CRM. The most important skills for a marketing executive are digital marketing, marketing campaigns, and product development.

Commercial marketing specialist vs marketing executive overview

Commercial Marketing SpecialistMarketing Executive
Yearly salary$75,494$73,499
Hourly rate$36.30$35.34
Growth rate10%10%
Number of jobs100,969145,040
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 70%
Average age3939
Years of experience1010

Commercial marketing specialist vs marketing executive salary

Commercial marketing specialists and marketing executives have different pay scales, as shown below.

Commercial Marketing SpecialistMarketing Executive
Average salary$75,494$73,499
Salary rangeBetween $43,000 And $130,000Between $49,000 And $108,000
Highest paying CityRoseville, CASan Francisco, CA
Highest paying stateCaliforniaNevada
Best paying companyAcadia PharmaceuticalsMicrosoft
Best paying industryPharmaceuticalRetail

Differences between commercial marketing specialist and marketing executive education

There are a few differences between a commercial marketing specialist and a marketing executive in terms of educational background:

Commercial Marketing SpecialistMarketing Executive
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 70%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Commercial marketing specialist vs marketing executive demographics

Here are the differences between commercial marketing specialists' and marketing executives' demographics:

Commercial Marketing SpecialistMarketing Executive
Average age3939
Gender ratioMale, 39.5% Female, 60.5%Male, 47.2% Female, 52.8%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between commercial marketing specialist and marketing executive duties and responsibilities

Commercial marketing specialist example responsibilities.

  • Develop marketing and promotional campaigns to achieve client-specific objectives and pitch via PowerPoint.
  • Design and execute CRM program that consist of a sophisticate segmentation program for targeting customers through direct mail and telemarketing efforts.
  • Coordinate and supervise sponsor and vendor relationships for travel packages and giveaways.

Marketing executive example responsibilities.

  • Develop marketing and promotional campaigns to achieve client-specific objectives and pitch via PowerPoint.
  • Re-Brand and manage secondary Instagram account focuse on product across multiple store locations.
  • Conduct sales calls to qualify, originate, and close SEO and social media packages for new clients.
  • Prepare market data relate to market potential for incorporation into PowerPoint presentation materials.
  • Design Facebook advertising and promotional offers with images/photos and informational videos; and schedule ad placements for key time periods.
  • Project oversight include qualitative and quantitative data collection that ultimately substantiate the value of the new foaming platform against customer KPIs.
  • Show more

Commercial marketing specialist vs marketing executive skills

Common commercial marketing specialist skills
  • Market Research, 18%
  • Marketing Campaigns, 17%
  • CRM, 16%
  • Market Trends, 12%
  • Lead Generation, 10%
  • SEO, 9%
Common marketing executive skills
  • Digital Marketing, 11%
  • Marketing Campaigns, 9%
  • Product Development, 7%
  • Sales Strategies, 4%
  • SEO, 4%
  • Email Campaigns, 4%

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