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Coordinator, international marketing vs marketing manager

The differences between coordinators, international marketing and marketing managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a coordinator, international marketing, becoming a marketing manager takes usually requires 8-10 years. Additionally, a marketing manager has an average salary of $104,550, which is higher than the $51,178 average annual salary of a coordinator, international marketing.

The top three skills for a coordinator, international marketing include marketing campaigns, POS and expense reports. The most important skills for a marketing manager are digital marketing, marketing campaigns, and project management.

Coordinator, international marketing vs marketing manager overview

Coordinator, International MarketingMarketing Manager
Yearly salary$51,178$104,550
Hourly rate$24.60$50.26
Growth rate19%10%
Number of jobs82,32189,627
Job satisfaction-3
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 75%
Average age3739
Years of experience610

Coordinator, international marketing vs marketing manager salary

Coordinators, international marketing and marketing managers have different pay scales, as shown below.

Coordinator, International MarketingMarketing Manager
Average salary$51,178$104,550
Salary rangeBetween $38,000 And $68,000Between $71,000 And $153,000
Highest paying CitySan Mateo, CAMenlo Park, CA
Highest paying stateWashingtonCalifornia
Best paying companySasakiMeta
Best paying industryManufacturingTechnology

Differences between coordinator, international marketing and marketing manager education

There are a few differences between a coordinator, international marketing and a marketing manager in terms of educational background:

Coordinator, International MarketingMarketing Manager
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Coordinator, international marketing vs marketing manager demographics

Here are the differences between coordinators, international marketing' and marketing managers' demographics:

Coordinator, International MarketingMarketing Manager
Average age3739
Gender ratioMale, 31.7% Female, 68.3%Male, 44.4% Female, 55.6%
Race ratioBlack or African American, 5.0% Unknown, 4.9% Hispanic or Latino, 11.8% Asian, 13.4% White, 64.7% American Indian and Alaska Native, 0.1%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between coordinator, international marketing and marketing manager duties and responsibilities

Coordinator, international marketing example responsibilities.

  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Develop strategic social media marketing strategies by successfully improving search engine optimization (SEO) and implementing a target email campaign.
  • Develop effective sales tools for marketing/sales team, including PowerPoint presentations and kits.
  • Produce written material for electronic newsletters and intranet website to communicate LCHC relate news and activities to staff and medical providers.

Marketing manager example responsibilities.

  • Utilize SalesForce database to update contacts and prospect new leads.
  • Manage account process from RFP to full execution of campaign in its entirety.
  • Manage agency partners to develop target print media, sampling programs, POS, merchandising.
  • Manage redesign of four bank websites and implementation of new content management system (CMS . )
  • Utilize SalesForce daily to update and follow up on the sales team's leads and clients.
  • Manage various day-to-day projects for small e-commerce startup including constructing wine storage shelves and fulfilling club shipments.
  • Show more

Coordinator, international marketing vs marketing manager skills

Common coordinator, international marketing skills
  • Marketing Campaigns, 18%
  • POS, 10%
  • Expense Reports, 8%
  • Website Content, 8%
  • Conference Calls, 7%
  • Press Releases, 5%
Common marketing manager skills
  • Digital Marketing, 14%
  • Marketing Campaigns, 7%
  • Project Management, 4%
  • Integrated Marketing, 4%
  • Email Marketing, 4%
  • CRM, 3%

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